1851

<a href="https://www.houndstownfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=hounds-town-usa-hires-david-martinelli-as-new-vp-of-marketing-2718346" target="_blank" rel="nofollow">Hounds Town USA</a>, the 25-plus-unit doggy daycare franchise, has hired <a href="https://www.linkedin.com/in/ddmartinelli/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=hounds-town-usa-hires-david-martinelli-as-new-vp-of-marketing-2718346" target="_blank" rel="nofollow">David Martinelli</a> as its new vice president of marketing. With more than 17 years of marketing experience for brands like McDonald’s, Qdoba and Smashburger, Martinelli’s proven track record and innovative growth mindset will provide a boost for the growing brand with ambitious goals for 2022 and beyond.“I’m excited to join a value-driven company,” said Martinelli. “Being able to marry my passion for animals and franchising is a dream.”Martinelli’s hiring comes on the heels of a year of explosive growth for Hounds Town USA. In 2021, the brand signed 28 franchise agreements for 46 new units, opened six locations and celebrated the signing of its 100th territory. Now, the brand <a href="https://1851franchise.com/houndstownusa/hounds-town-usa-closes-out-2021-with-46-franchise-units-sold-aims-to-open-45-in-2022-2717748">plans to open</a> 45 stores in 2022, with the goal of signing on another 30 to 40 franchisees.With such ambitious goals, bringing scalable marketing plans to allow for execution across a multitude of new store openings will be key, says Martinelli, as will innovating the media plan to account for such a large-scale opening goal. Here, knowing that 100% of the media spend is around digital media, he’ll lean into his digital marketing background to effectively manage budgets and develop a scalable marketing strategy.“I’m very impressed with how much Hounds Town has done in the past year when it comes to marketing and building the brand,” said Martinelli. “Now, it’s a matter of scaling. The white space is so massive, and the openness to adopt new technology and find those efficiencies to be scalable is where I thrive.”Hounds Town USA is growing its internal team to ensure it has the infrastructure in place to support both new and existing franchisees. This includes seven new hires in the past year, along with brand president <a href="https://www.linkedin.com/in/jackie-bondanza-36ba783?utm_source=1851franchise.com&utm_medium=article&utm_campaign=hounds-town-usa-hires-david-martinelli-as-new-vp-of-marketing-2718346" target="_blank" rel="nofollow">Jackie Bondanza</a> stepping into the CEO role in May 2021. Martinelli’s hiring represents another integral piece of the Hounds Town executive team puzzle."We couldn't be more thrilled to have David leading the charge for Hounds Town USA marketing,” said Bondanza. “His extensive background in consumer and franchise marketing gives him a strong foundation that will allow us to expand the marketing initiatives and support programs we offer franchisees. I’m looking forward to seeing the passion, enthusiasm and new ideas he brings to the brand."ABOUT HOUNDS TOWN USASince 2000, Hounds Town USA has offered a safe and welcoming environment for dogs to be dogs. With interactive doggie daycare, pet boarding, dog grooming, a pet taxi and retail services, Hounds Town USA’s unique town for dogs is home to the happiest dogs -- and franchise owners -- on Earth. Founded by former NYPD canine handler and commanding officer of the Nassau County Police Department Michael S. Gould, Hounds Town USA has grown to more than 25 locations with plans to open 20 more units before 2023. For more information please visit http://www.houndstownfranchise.com.

Hounds Town USA Hires David Martinelli as New VP of Marketing

1851 Franchise

As the doggy daycare brand looks to open 20 more stores in 2022 and sign on another 30 to 40 franchisees, Martinelli will build scalable marketing strategies to support the brand’s growth.

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

hounds-town-usa-hires-david-martinelli-as-new-vp-of-marketing

CapitalSpring

CapitalSpring Acquires Coast Sign to Expand Support for Multi-Location Brands

capitalspring-acquires-coast-sign-to-expand-support-for-multi-location-brands

Sola Salons

Removing Obstacles Through Listening-First Leadership: Daryl Hurst’s Approach at Sola Salons

daryl-hurst-sola-salons-leadership-journey

Paris Baguette Canada

Photo of exterior of a Paris Baguette location

How Much Can I Make as a Paris Baguette Franchisee?

paris-baguette-franchise-disclosure-document-analysis

Busy Bee Jumpers

Busy Bee Jumpers: Where Proven Success Meets People-First Franchising

busy-bee-jumpers-franchise-culture-success

busy-bee-jumpers-consumer-positioning-image-kids-jumping-bounce-house

Delivering Fun With a Smile: How Busy Bee Jumpers Earns 5-Star Raves From Families Across New England

busy-bee-jumpers-party-rentals

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Homebuyers Keep Buying — And That’s Good News for Home Service Franchises - 1851 Franchise

Homebuyers Keep Buying — And That’s Good News for Home Service Franchises

homebuyers-keep-buying-and-thats-good-news-for-home-service-franchises

AI Could Push Unemployment to 20% — Fueling a Surge in First-Time Franchise Buyers - 1851 Franchise

AI Could Push Unemployment to 20% — Fueling a Surge in First-Time Franchise Buyers

ai-unemployment-impact-white-collar-job-loss

How To Sell Just One Franchise: What You’ll Learn at FranCamp NJ 2025

how-to-sell-just-one-franchise-what-youll-learn-at-francamp-nj-2025

House Passes Tax Relief Package With Key Benefits for Small Businesses and Franchises

house-passes-small-business-tax-relief-bill-2025

McDonald’s To Hire 375,000 Workers as It Prepares for Major U.S. Expansion

mcdonalds-to-hire-375000-workers-as-it-prepares-for-major-us-expansion

How Car Sales Taught Buddy's Home Furnishings’ Mitchell Lee the Secrets of Franchise Development

how-car-sales-taught-buddys-home-furnishings-mitchell-lee-the-secrets-of-franchise-development

From Brows to Business: How Two Sisters Are Building M Browz, a Global PMU Franchise With Heart

from-brows-to-business-how-two-sisters-are-building-m-browz-a-global-pmu-franchise-with-heart

busy-bee-jumpers-franchise-positioning-image

Bouncing Into Business: How Busy Bee Jumpers Is Building the First National Bounce House Franchise

franchise-opportunity-busy-bee-jumpers-franchise

The Ultimate Guide to Selling Franchises: How To Create a Strong Incentive

how-to-build-strong-incentives-to-attract-prospective-franchisees

The Top 20 Handyman Franchises To Invest in for 2025

top-handyman-franchises-to-invest-in

The Top 20 Cleaning Franchises to Invest in for 2025

top-cleaning-franchises-to-invest-in

franchisee spotlight graphic with photo of Brianna and Matt Fitchett, Seniors Helping Seniors logo

Nonprofit Leaders to Bring Seniors Helping Seniors® Franchise to East Bay, California

nonprofit-leaders-to-bring-seniors-helping-seniors-franchise-to-east-bay-california

franchisee spotlight graphic with photo of Abid Khan and Paris Baguette logo

Longtime Tim Horton’s Franchisee Signs 4-Unit Agreement with Paris Baguette in Toronto

longtime-tim-hortons-franchisee-signs-4-unit-agreement-with-paris-baguette-in-toronto

Hounds Town USA Hires David Martinelli as New VP of Marketing

MORE STORIES LIKE THIS