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Social Media The Consumer
Franchisor Stories

How Social Media Revolutionized the Customer Lifecycle Model

By BEN HEINEMANN It used to be that a consumer would walk into a store, make a purchase, might tell some close friends and family about their purchase if they were happy, and that was that. With the advent of social media, consumers are looking at brands and making purchasing decisions in ways li.....

By Nick Powills1851 Franchise Publisher
SPONSOREDUpdated 6:08 PM • 03/16/16

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