Stimulus Checks Inspire Viral Franchise-Buying Tweets

The $1.9 trillion COVID-19 relief bill has officially passed, and many Americans are anxiously awaiting the arrival of their $1,400 stimulus checks. The day after the passing of the bill, many took to the internet to announce what they’ll be splurging on once they receive their checks, and franchises were among the most popular — and funniest — answers.

Below is a collection of the potential stimulus-check-purchase tweets.

While a $1,400 check is unlikely to actually push anyone to purchase a franchise, the stimulus does promise to make an outsized impact on the franchising world, particularly in the foodservice segment. 

As Nation’s Restaurant News points out, a recent Bloomberg Intelligence analysis suggests the stimulus checks could lift QSR sales by low-to-mid single digits for up to seven weeks. The analysis specifically predicts a 5% increase in QSR sales for franchises like McDonald’s, Dunkin’ and Burger King and a 3% increase in same-store sales for casual-dining chains like Bloomin', Brinker and Darden. 

And the potential doesn’t stop there. 1851 Franchise previously reported that amidst the economic uncertainty of the COVID-19 pandemic, franchise businesses continued to succeed. Not only that — the currently high unemployment rate could lead to a rise in entrepreneurial pursuits, including franchise ownership. It seems 2021 could be the biggest year yet for the franchising industry.

So what does this mean for the franchise-hungry twitter users?

Well, a little bit of money does go a long way, and low-cost franchises do indeed exist. 1851 Franchise recently compiled a list of nearly 50 affordable franchises to buy in 2021 that covers a variety of industries.

So, in truth, investing a stimulus check in a future franchise purchase is both possible and practical. The Twitter meme-makers of today may very well be the future franchise owners of tomorrow.