1851

People interested in buying a franchise don’t always have a clear vision of what a franchise owner actually does, said Atlanta-based franchise consultant <a href="https://www.linkedin.com/in/lesliekuban/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=top-franchise-broker-leslie-kuban-frannet-2716165" target="_blank" rel="nofollow">Leslie Kuban</a>.“A lot of people have a fantasy about owning a business,” she said. That’s why she tells clients they need to think like an owner before purchasing.A consultant with <a href="https://frannet.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=top-franchise-broker-leslie-kuban-frannet-2716165" target="_blank" rel="nofollow">FranNet</a> for the past 22 years, Kuban believes a large part of her role is to help potential owners get educated on the role of an owner before they invest.&nbsp;“My first piece of advice is to really look at a franchise through the lens of the owner,” she said. ”What does that actually mean for the talents I need to have? What will my Monday look like? What will my Tuesday look like?”That’s because a client may love a franchise concept. They may love the income potential it has. They may love the product or service a company provides. But as an owner, that’s not necessarily what they need to focus on.Kuban should know. Not only is she a FranNet franchisee, but she also used to co-own a <a href="https://www.mbeglobal.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=top-franchise-broker-leslie-kuban-frannet-2716165" target="_blank" rel="nofollow">Mail Boxes, Etc.</a> franchise with her father. In other words, she’s spent most of her life getting to know what the daily grind of franchise ownership is all about.&nbsp;That means Kuban believes she is successful not only when she finds a match between a franchisor and a franchisee, but also when she helps people determine that maybe they’re really not cut out for franchise ownership.&nbsp;“In fact, I think a core responsibility of our role is to help people figure out what is not right,” she said. “Buying a business is not buying a microwave. It's a serious thing, and it’s scary. “To help determine whether someone is a fit, she does a deep dive into who they are by asking a lot of probing and sometimes personal questions. “Even some things that were educated in our culture not to talk about, like income and money,” she said.&nbsp;But Kuban says that she cannot gauge a potential franchisees’ strengths and weaknesses without getting down to the nitty-gritty.&nbsp;“People are looking to write their own success story,” she said. “My job is to coach them about&nbsp; what will be integral to their success.”Watch the full interview above, or <a href="https://www.youtube.com/watch?v=G_obSOjNhHw&utm_source=1851franchise.com&utm_medium=article&utm_campaign=top-franchise-broker-leslie-kuban-frannet-2716165" target="_blank" rel="nofollow">click here to watch it on YouTube</a>.If you are a potential franchisee looking to invest or a franchisor looking to attract new candidates, contact FranNet at <a href="https://frannet.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=top-franchise-broker-leslie-kuban-frannet-2716165" target="_blank" rel="nofollow">https://frannet.com/</a>.

Top Franchise Broker: Leslie Kuban, FranNet

1851 Franchise

This Atlanta-based franchise broker helps her clients move past the fantasy of business ownership by focusing on the reality of their day-to-day duties.

top-franchise-broker-leslie-kuban-frannet

Children's Lighthouse

How This IT Architect Became a Successful Children’s Lighthouse Franchisee

childrens-lighthouse-franchise-san-antonio-justin-leggett

Busy Bee Jumpers

Busy Bee Jumpers Buzzes into Franchising: Three New Franchisees Signed in First 30 Days

busy-bee-jumpers-buzzes-into-franchising-three-new-franchisees-signed-in-first-30-days

Fitness Premier

Fitness Premier 24/7 Clubs Reports Strong Midyear Momentum 

Fitness Premier 24/7 Clubs Reports Strong Midyear Momentum with Revenue Gains, Record Membership, and Strategic Expansion

fitness-premier-mid-year-growth-2025

Woodhouse Spas

image of a woodhouse spa franchise buildings exterior 

Woodhouse Spas Continues Strong Momentum With Double-Digit Growth in Q2

woodhouse-spas-q2-2025-growth-expansion

Layne's Chicken Fingers

Layne's Chicken Fingers-Mountain-State-Devo-June-2025

Layne’s Chicken Fingers Eyes Expansion in Mountain States

laynes-chicken-fingers-franchise-mountain-states-expansion

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Wendy's CEO Kirk Tanner Steps Down - Breaking News - 1851 Franchise

Wendy’s CEO Kirk Tanner Steps Down Amid Challenges, Leaving Franchisees Facing Uncertainty

wendys-ceo-transition-kirk-tanner-franchisee-uncertainty

"Come in, We're OPEN" sign against abstract background

Small Business Optimism Dips, Raising Concerns for Franchise Owners

small-business-optimism-dips-raising-concerns-for-franchise-owners

Photo of Roof Scientist truck and trailer

Roof Scientist Expands Into Northern Indianapolis as Entrepreneur Dale Speckman Launches New Business in Fishers

roof-scientist-expands-into-northern-indianapolis

Image of Donald Trump pointing with red stripes in the background

August 1 Tariff Deadline Is Said to Have ‘No Extensions’: What This Could Mean for Franchises

august-1-tariff-deadline-franchise-impact

What June’s Jobs Report Means for the Franchise Industry

what-junes-jobs-report-means-for-the-franchise-industry

The Ultimate Guide to Selling Franchises: How To Create a Strong Incentive

how-to-build-strong-incentives-to-attract-prospective-franchisees

Coffee & Analytics graphic with photo of Nick Powills

Franchise Growth Is Messy. Lead Gen Is Uncomfortable. Let’s Fix It.

franchise-lead-generation-insights

How Franchise Brands Can Prepare for the Rise of AI-Driven Advertising

how-franchise-brands-can-prepare-for-the-rise-of-ai-driven-advertising

Top 25 Franchise Marketing Leaders: Kelsey McManemin — Vice President of Marketing, HTeaO

top-25-franchise-marketing-leaders-kelsey-mcmanemin-vice-president-of-marketing-hteao

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores - Agg - 1851 Franchise

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores

hooters-franchise-model-company-owned-closures

Kansas Couple Revitalizes Local Childcare With Children’s Lighthouse

From Corporate Careers to Community Roots: Kansas Couple Revitalizes Local Childcare With Children’s Lighthouse

kansas-couple-opens-childrens-lighthouse-gardner-olathe

From Prescriptions to Pastries: Kari Khandelwal Creates a Comforting Community Bakery 

Top Franchise Broker: Leslie Kuban, FranNet

MORE STORIES LIKE THIS