Top Franchise Legal Players: Amy Cheng, Founding Partner of Cheng Cohen
1851 Franchise spoke with Cheng to learn more about her story, the state of franchise law today and her predictions for the industry’s future.
Amy Cheng, one of Cheng Cohen LLC’s founding partners, specializes in domestic and international commercial transactions, as well as general corporate and franchise licensing and distribution law. In 2007, she and her partner Fredric A. Cohen established the franchise law firm Cheng Cohen with a simple goal of providing uncompromising client service and sound, practical legal advice to franchise and distribution clients.
Today, Cheng primarily represents franchisors on the structuring and operation of their franchise programs through all phases of domestic and international development, including advising clients in connection with complex issues arising from the ownership of multiple brands, non-traditional opportunities, system restructuring and brand acquisition.
When it comes to what she loves most about working with franchise brands, Cheng says there is never a boring day.
“I love getting to work in so many different industries — food, fitness, home services — and everyday is a new challenge where we get to learn about a new business,” said Cheng. “Also, franchising is all about relationships, and since we are helping people navigate through the ups and downs of those relationships, it gives us the ability to really partner with clients and become part of the team. As a lawyer, that is very unique.”
Watch the full interview with Cheng above, or click here to watch it on YouTube.