Why C-Stores are Becoming More of a Threat to QSR Franchises

A recent survey by Intouch Insights highlights how convenience stores (C-stores), such as 7-Eleven, Circle K and AMPM, are evolving to compete with fast food chains, as 56% of consumers now view them as viable alternatives. This shift is driven by improved food offerings, including fresh, customizable options and better-quality beverages. 

According to the survey, 36% of respondents said their primary purchase at a C-store is coffee, while 26% said it is prepared food. The majority of respondents (62%) said that food purchased at a C-store provides “good value.” Gen Z and millennial consumers particularly appreciate the speed, convenience and freshness C-stores provide. 

C-stores are also embracing technology, offering enhanced loyalty programs, mobile ordering and contactless payment to align with modern consumer expectations. As C-stores elevate their service, traditional fast food establishments must innovate to maintain their competitive edge.

Read the full survey here. 

For more info, check out these related 1851 Franchise articles:

• Top Convenience Store Franchise Opportunities of 2022
• Should You Invest In a Convenience Store Franchise?
• The Five Hottest Retail Franchise Categories Right Now