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It only took United Airlines two weeks before embroiling itself in another social media storm.

The airline found itself in hot water after it denied two teenage girls from boarding a flight because they were wearing leggings. Now, the airline is on the defense again after an overbooked flight from Chicago to Louisville ended with a passenger being dragged off the plane by three Chicago Aviation security officials.

Brand and communications experts told Ad Age that this public relations nightmare could impact United Airline&rsquo;s reputation and business. Howard Fencl, VP of Hennes Communications, told AdAge that United CEO Oscar Munoz needed to apologize immediately and he didn&rsquo;t.

&ldquo;Instead, he offered a non-apology, &#39;for having to re-accommodate these customers,&rsquo;&rdquo; he said. &ldquo;Basically, he is apologizing for their overbooking policy, and not the violence and humiliation their passenger suffered, or the emotional distress it caused all the other passengers witnessing this unnecessary event.&rdquo;

<a href="http://adage.com/article/agency-news/ua-passenger-ejection-permanent-brand-damage/308612/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=adage-united-airlines-passenger-ejection-may-cause-permanent-brand-damage-experts-say-11760" target="_blank" rel="nofollow" target="_blank">Click here</a> for the full article.

AdAge: United Airlines' Passenger Ejection May Cause Permanent Brand Damage, Experts Say

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United Airlines caused worldwide outrage after forcibly removing a passenger on an overbooked flight. 

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AdAge: United Airlines' Passenger Ejection May Cause Permanent Brand Damage, Experts Say

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