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Taking the plunge to invest in a franchise is a decision not to be taken lightly. Research is done, funds are pooled and testimonial is heard. When it comes to Famous Toastery, the opinion is unanimous&#8212;the brand&#8217;s high quality dishes, impeccable customer service and supportive executive team make Famous Toastery a franchise that can&#8217;t be beat. Jason Serkin, <a href="http://ownatoastery.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-i-bought-famous-toastery-2203" target="_blank" rel="nofollow">Famous Toastery</a>&#8217;s inaugural franchisee, signed on in August 2013 after he and his wife Michele realized how few breakfast options were available in their stake of South Carolina &#8220;The quality of food and service and we felt it was needed in our area,&#8221; Serikin said. &#8220;So having a great restaurant and a demand for a better breakfast spot led us toward becoming a part of Famous Toastery.&#8221; The better breakfast franchise also appealed to Serkin due to the brand&#8217;s overwhelming support for its network of franchisees. Franchisee training involves extensive training in which the franchisee serves in every position&#8212;from bussing tables to manning the kitchen. Famous Toastery co-founder and CEO can explain Famous Toastery&#8217;s franchisee appeal; the reason is two-fold. &#8220;It&#8217;s the service and the food,&#8221; Maynard said. &#8220;It&#8217;s a team-oriented vibe and everyone works together like a well-oiled machine.&#8221; Maynard and co-founder Brian Burchill&#8217;s entertainment backgrounds have been incorporated into the franchise&#8217;s serving strategy: &#8220;every server is your server.&#8221;&#8482; Any Famous Toastery staffer on the floor could potentially serve up your heaping plate of eggs benedict or stack of fluffy flapjacks. &#8220;The product speaks for itself,&#8221; Maynard said. &#8220;Everything is fresh daily; it&#8217;s never frozen or coming out of a box or a bag. Our customers feel good about knowing where the food comes from. It tastes great and it&#8217;s priced to create repeat visits.&#8221; It&#8217;s this concerted approach to service and cuisine that caught Famous Toastery franchisee Dean Kessel&#8217;s attention back in 2014. After a successful career as the director of marketing for Nascar&#8217;s Spring Cup and selling a business, Kessel was searching for a new business pursuit. A longtime fan of Famous Toastery&#8217;s fresh and delicious brunch fare, Kessel and his wife Beth found their next venture in the franchise. The couple believed so deeply in Famous Toastery&#8217;s franchise options that they relocated to Cary, N.C., from Charlotte to becomes franchisees. "I asked them if they had talked to anyone yet about a franchise in the Triangle, and then I told them that I wanted to be the person they talk to about the Triangle," Kessel told <a href="http://www.bizjournals.com/triangle/blog/2014/04/breakfast-cafe-concept-comes-to-waverly-place-in.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=why-i-bought-famous-toastery-2203" target="_blank" rel="nofollow">Biz Journals</a>. "The demographics here are similar to the successful model they have in Charlotte. I think the opportunities are large in this region." While all members of the Famous Toastery family hail from different backgrounds, cities and industries, there is one element that unites them&#8212;a commitment to delivering food that is as wholesome and charming as its customers.

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From the CEO to the franchisees, the Famous Toastery team agrees that the better breakfast concept is a winning one.

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Why I Bought Famous Toastery

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