Franchise Deep Dive: Basecamp Fitness Franchise Costs, Fees, Profit and Data

As a membership-based group fitness concept, the HIIT class franchise has a sleek model with strong revenue potential.

By Morgan Wood1851 Franchise Contributor

8:08AM • 06/01/24

LAST UPDATED: March 2024

FRANCHISE WEBSITE: https://www.basecampfitness.com/franchise

NUMBER OF LOCATIONS: 22

REPORTED COST TO GET IN: $507,768 - $895,063

REPORTED ROI (Item 19): Not disclosed

Basecamp Fitness is a fitness franchise that appeals to busy people, offering group workout classes that are said to achieve “50 mins of calorie burn in just 35.” The high-intensity interval training (HIIT) model minimizes breaks to maximize results.

As part of Self Esteem Brands, Basecamp Fitness stands next to other major brands like Anytime Fitness and Waxing the City.

How Many Basecamp Fitness Locations Are There?

There are 22 Basecamp Fitness locations and more in development.

Since the COVID-19 pandemic, there has been a major spike in demand for both mental and physical wellness concepts, and workouts like those offered at Basecamp Fitness address both. Within the high-demand industry, Basecamp Fitness stands out thanks to its more efficient, convenient model, and it has strong potential to continue expanding across the U.S.

What Is the Basecamp Fitness Business Model?

Basecamp Fitness offers group HIIT classes. With a very straightforward model and somewhat minimal equipment, Basecamp Fitness studios require minimal staffing. Quick, efficient classes allow each studio to serve a higher volume of members each day, which also creates a higher revenue potential.

How Much Can Basecamp Fitness Franchise Owners Make?

Earnings for Basecamp Fitness franchise owners are not publicly available.

How Much Does It Cost To Open a Basecamp Fitness?

The total initial investment required to open a Basecamp Fitness franchise ranges from $507,768 to $895,063. Franchisees must have a net worth of at least $500,000, with $200,000 in liquidity.

What Is the Franchise Fee for Basecamp Fitness?

According to Entrepreneur, the franchise fee for Basecamp Fitness is $42,500.

Who Is on Basecamp Fitness’ Leadership Team?

What Helpful Articles Can I Read To Learn More?

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