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LAST UPDATED: January 23, 2023FRANCHISE WEBSITE:&nbsp;https://www.baskinrobbinsfranchising.com/NUMBER OF LOCATIONS:&nbsp;7,200-plus worldwideREPORTED COST TO GET IN:&nbsp;$293,840 and $636,360REPORTED ROI (Item 19):&nbsp;$488,920 (total U.S. average)<a href="https://www.baskinrobbinsfranchising.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-baskin-robbins-franchise-costs-fees-profit-and-data-2720917" target="_blank" rel="nofollow">Baskin-Robbins</a> has been an American staple since the 1940s. The brand went from being a small ice cream shop in Glendale, California to the largest ice cream chain in the world known for offering its customers more than 1,400 flavors with the “31” representing a different ice cream flavor for each day of the month. Baskin-Robbins might be the largest chain in the world, but it still has some worthy competitors in brands like&nbsp;<a href="https://coldstonecreameryfranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-baskin-robbins-franchise-costs-fees-profit-and-data-2720917" target="_blank" rel="nofollow">Cold Stone Creamery</a>,&nbsp;<a href="https://www.dairyqueenfranchising.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-baskin-robbins-franchise-costs-fees-profit-and-data-2720917" target="_blank" rel="nofollow">Dairy Queen</a> and&nbsp;<a href="https://www.benjerry.com/scoop-shops/franchise?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-baskin-robbins-franchise-costs-fees-profit-and-data-2720917" target="_blank" rel="nofollow">Ben &amp; Jerry’s</a>. How does the ice cream franchise giant stand out to potential franchisees in a $13 billion dollar industry?How Many Baskin-Robbins Are There?There are more than&nbsp;<a href="https://www.baskinrobbinsfranchising.com/about-baskin/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-baskin-robbins-franchise-costs-fees-profit-and-data-2720917" target="_blank" rel="nofollow">7,900 Baskin-Robbins</a> locations around the world. In the United States alone, there are over 2,400 locations in 45 states and territories. Baskin-Robbins got its start in 1945 in California. The brand became one of the first to franchise in the 1950s and has since grown to be the largest ice-cream chain in the world.What Is the Baskin-Robbins Business Model?The Baskin-Robbins business model allows for two categories of restaurants. Franchisees can choose which model they operate. The options are as follows:Traditional Restaurants:<ul><li>Freestanding</li><li>End Cap</li><li>In-Line</li></ul> Non-Traditional Restaurants:<ul><li>Airports</li><li>Stadiums</li><li>Colleges and Universities</li><li>Gas Stations and Convenience Stores</li></ul>Potential franchisees also have the option to purchase existing restaurants. Upon purchasing a restaurant, Baskin-Robbins franchise must complete training that includes live, in-store technical training, instructor-led classroom training, an online learning management system and a mentor program.How Much Can Baskin-Robbins Franchise Owners Make?Baskin-Robbins’ 2022 Franchise Disclosure Document (FDD) reflects the average sales for different types of single-branded restaurants in various regions of the United States for the period of November 1, 2020 to October 31, 2021. The numbers reflect a total of 884 restaurant locations.<ul><li>Average Restaurant Sales Based on Region<ul><li>West North: $509,197</li><li>West South: $538,070</li><li>Mountain West: $448,632</li><li>East North: $412,962</li><li>East South: $416,004</li></ul></li><li>Total U.S. Average Sales: $488,920</li><li>Total U.S. Median Sales: $462,121</li><li>Total U.S. Highest Sales: $2,032,305</li><li>Total U.S. Lowest Sales: $5,740</li></ul> How Much Does It Cost To Open a Baskin-Robbins?The estimated total investment to begin the operation of a single Baskin-Robbins restaurant is between $293,840 and $636,360. The following costs are part of the upfront costs included in the initial investment:<ul><li>Initial Franchise Fee: $25,000</li><li>Real Estate Development: $123,000–$267,000</li><li>Equipment, Fixtures and Signs: $115,000–$197,760</li><li>Restaurant Technology System: $1,440–$15,000</li><li>Licenses, Permits, Fees and Deposits: $7,000–$20,000</li><li>Opening Inventory: $5,000–$8,000</li><li>Miscellaneous Opening Costs: $9,500–$28,000</li><li>Uniforms: $400–$800</li><li>Insurance: $3,500–$8,300</li><li>Travel and Living Expenses While Training: $1,000–$9,000</li><li>Marketing Start-Up Fee: $3,000–$5,000</li><li>Additional Funds for First 3 Months of Operation: $0 to $52,500</li></ul>What Is the Franchise Fee for Baskin-Robbins?According to Baskin-Robbins’ FDD, the initial franchise fee for each restaurant opened is $25,000. However, there are options to reduce the price of the initial franchise fee. These options include:<ul><li>Military Veterans Ownership Incentive: Baskin-Robbins will offer qualified veterans up to $20,000 in credit that may be applied to certain fees and costs.</li><li>Relocation Incentive Offer: Baskin-Robbins may offer programs for existing franchisees that relocate their existing restaurant that may include waived initial franchise fees.</li></ul>Who Is the Leadership of Baskin-Robbins?<ul><li>David Hoffmann—CEO</li><li><a href="https://www.linkedin.com/in/jason-maceda-9a995a53/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-baskin-robbins-franchise-costs-fees-profit-and-data-2720917" target="_blank" rel="nofollow">Jason Maceda</a>—<a href="https://www.linkedin.com/in/jason-maceda-9a995a53/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-baskin-robbins-franchise-costs-fees-profit-and-data-2720917" target="_blank" rel="nofollow">SVP Franchise Development at Inspire Brands</a></li><li><a href="https://www.linkedin.com/in/kate-jaspon-2b22064/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-baskin-robbins-franchise-costs-fees-profit-and-data-2720917" target="_blank" rel="nofollow">Kate Jaspon</a>—<a href="https://www.linkedin.com/in/kate-jaspon-2b22064/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-baskin-robbins-franchise-costs-fees-profit-and-data-2720917" target="_blank" rel="nofollow">CFO</a></li><li><a href="https://www.linkedin.com/in/jonathan-biggs-59416a1a/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-baskin-robbins-franchise-costs-fees-profit-and-data-2720917" target="_blank" rel="nofollow">Jonathan Biggs</a>—<a href="https://www.linkedin.com/in/jonathan-biggs-59416a1a/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-baskin-robbins-franchise-costs-fees-profit-and-data-2720917" target="_blank" rel="nofollow">VP, Baskin Robbins Operations and Operating System</a></li></ul>What Helpful Articles Can I Read to Learn More About Baskin-Robbins?<ul><li><a href="https://www.franchimp.com/?page=pdf&amp%3Bf=108153_2022.pdf&utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-baskin-robbins-franchise-costs-fees-profit-and-data-2720917" target="_blank" rel="nofollow">Baskin-Robbins’ 2022 FDD</a></li><li><a href="https://www.entrepreneur.com/franchises/baskinrobbins/282121?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-baskin-robbins-franchise-costs-fees-profit-and-data-2720917" target="_blank" rel="nofollow">Entrepreneur Magazine</a>—<a href="https://www.entrepreneur.com/franchises/baskinrobbins/282121?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-baskin-robbins-franchise-costs-fees-profit-and-data-2720917" target="_blank" rel="nofollow">Baskin-Robbins</a></li><li><a href="https://www.franchising.com/news/20220708_baskinrobbins_partners_with_swoop_to_fuel_future_growth_plans.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-baskin-robbins-franchise-costs-fees-profit-and-data-2720917" target="_blank" rel="nofollow">Franchising.com</a>—<a href="https://www.franchising.com/news/20220708_baskinrobbins_partners_with_swoop_to_fuel_future_growth_plans.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-baskin-robbins-franchise-costs-fees-profit-and-data-2720917" target="_blank" rel="nofollow">Baskin-Robbins Partners With Swoop</a></li></ul>

Franchise Deep Dive: Baskin-Robbins’ Franchise Costs, Fees, Profit and Data

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