Franchise Deep Dive: GrassRoots Turf Franchise Costs, Fees, Profit and Data

This lawn care franchise has created a unique monthly installment billing system that ensures consistent cash flow, even during the holidays or adverse conditions like bad weather.

By Victoria CampisiStaff Writer

8:08AM • 05/15/24

LAST UPDATED: May, 2024

FRANCHISE WEBSITE: https://grassrootsturf.com/franchise/

NUMBER OF LOCATIONS: 20

REPORTED COST TO GET IN: $100,800 - $151,600

REPORTED ROI (Item 19): N/A

GrassRoots Turf is a lawn care franchise servicing customers with a comprehensive lawn treatment program.

How Many GrassRoots Turf Locations Are There?

GrassRoots Turf is a family-owned business founded in 2002 in Acworth, Georgia. Today, there are 20 locations across Georgia, Alabama, Louisiana, North Carolina, South Carolina and Mississippi.

What Is the GrassRoots Turf Business Model?

The business model of GrassRoots Turf revolves around providing innovative solutions and support to franchisees, ensuring steady revenue streams and business growth. With a focus on customer service and creating more customers, GrassRoots offers a unique monthly installment billing system that guarantees a consistent cash flow all year round, even during the holidays or through extended periods of bad weather.

Additionally, franchisees benefit from comprehensive training programs covering business operations, marketing, sales, management and industry-specific knowledge, enabling them to become successful business owners within the GrassRoots franchise network.

GrassRoots Turf offers comprehensive lawn care services that create a robust, weed-free, and pest-free environment for its customers. Services include:

Weed Control: Targeted solutions to eliminate weeds and maintain a healthy lawn.
Tree & Shrub Care: Fertilization and care for trees and shrubs to promote growth and vitality.
Liquid Aeration: Innovative technology that loosens compacted soil and promotes root growth.
Mosquito Control: Effective solutions to control and prevent mosquito infestations in outdoor spaces.

How Much Can GrassRoots Turf Owners Make?

Earnings for GrassRoots Turf owners are not publicly available. However, owning a GrassRoots Turf lawn care franchise offers exclusivity through a unique program that distinguishes it from other lawn care companies. Unlike competitors that rely on active truck deployment for revenue generation, GrassRoots employs a monthly installment billing system, ensuring a consistent cash flow regardless of weather conditions, holidays or employee absences.

How Much Does It Cost to Open a GrassRoots Turf Franchise?

The start-up cost to open a GrassRoots Turf franchise is between $100,800 and $151,600.

What Is the Franchise Fee for GrassRoots Turf?

The franchise fee is $39,500, according to Entrepreneur.

Who Are the Leaders of GrassRoots Turf?

What Helpful Articles Can I Read to Learn More?

Want to learn more about franchise opportunities on 1851 Franchise? Be sure to visit our Power Rankings to read more on brands making moves. Check out these three 1851 brands:

Lawn Doctor*

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Number of Open Locations (as of 2/23/2024): 640+
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Investment Range: $99,783 - $116,783

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