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LAST UPDATED: November 7, 2023&nbsp; FRANCHISE WEBSITE:<a href="https://www.rhealanafranchising.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-rhea-lanas-franchise-costs-fees-profit-and-data-2724214" target="_blank" rel="nofollow">&nbsp;https://www.rhealanafranchising.com/</a> NUMBER OF LOCATIONS:&nbsp;105+ REPORTED COST TO GET IN:&nbsp;$16,500 to $19,500 REPORTED ROI (Item 19):&nbsp;$1,789,530 (Sales for the top franchise)<a href="https://www.rhealana.com/franchising/why-rhea-lana's?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-rhea-lanas-franchise-costs-fees-profit-and-data-2724214" target="_blank" rel="nofollow">Rhea Lana’s</a> is an upscale children’s consignment pop-up event franchise. The brand holds regular events where families can buy and sell used children’s clothing, toys, baby gear and other items.Headquartered out of Conway, Arkansas, it was founded by<a href="https://www.linkedin.com/in/rhea-lana-riner-84874035/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-rhea-lanas-franchise-costs-fees-profit-and-data-2724214" target="_blank" rel="nofollow">&nbsp;Rhea Lana Riner</a> in 1997. Liner, a mother of three, established the brand after she struggled to find high-quality children's items on a budget. Rhea Lana’s officially began offering franchise opportunities in 2008.<h2>How Many Rhea Lana’s Locations Are There?</h2>As of November 2023, there are more than 105 Rhea Lana’s franchise locations across 25 states. The brand is currently offering new opportunities in the following hot markets:<ul><li>Austin, Texas</li><li>Birmingham, Alabama</li><li>Columbus, Ohio</li><li>Denver, Colorado</li><li>Houston, Texas</li><li>Jackson, Mississippi</li><li>Louisville, Kentucky</li><li>Nashville, Tennessee</li><li>San Antonio, Texas</li><li>St. Louis, Missouri</li></ul><figure class="media"><div data-oembed-url="https://www.youtube.com/watch?v=ChOosBnW2U0"><div class="iframely-embed"><div class="iframely-responsive"><iframe src="//cdn.iframe.ly/api/iframe?app=1&amp;api_key=fd3b6b3731f34f55ba1fe3&amp;url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DChOosBnW2U0" frameborder="0" allow="autoplay; encrypted-media" allowfullscreen=""></iframe></div></div></div></figure><h2>What Is Rhea Lana’s Business Model?</h2>Rhea Lana’s is a consignment-based retail franchise that focuses on selling used children's goods at affordable rates. Franchisees hold such events in a variety of locations, including community centers, churches and other rental spaces.According to Rhea Lana’s franchising website, the brand offers entrepreneurs a flexible business model that allows them to create their own schedule.“As a Rhea Lana’s franchise owner, you will be able to benefit from a flexible lifestyle while earning income for your family. Rhea Lana’s can fit into your family, whether you are a full-time working mom or a stay-at-home mom.”Prospective franchisees are not required to have prior experience. The brand provides all the necessary support and training to get its owners up and ready to hold their own consignment event.<figure class="media"><div data-oembed-url="https://www.youtube.com/watch?v=iXkqaLXZ8sk&amp;t=2s"><div class="iframely-embed"><div class="iframely-responsive"><iframe src="//cdn.iframe.ly/api/iframe?app=1&amp;api_key=fd3b6b3731f34f55ba1fe3&amp;url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DiXkqaLXZ8sk%26t%3D2s" frameborder="0" allow="autoplay; encrypted-media" allowfullscreen=""></iframe></div></div></div></figure><h2>How Much Can Rhea Lana’s Franchise Owners Make?</h2>Rhea Lana’s does not have a publicly available Item 19. However, the brand has seen exponential growth in recent years, and the total sales for the top 10 franchises in 2022 were reported at $13,031,937.37. According to<a href="https://www.rhealana.com/franchising/the-potential?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-rhea-lanas-franchise-costs-fees-profit-and-data-2724214" target="_blank" rel="nofollow">&nbsp;Rhea Lana’s website</a>, this is 40% higher than the cumulative 2021 top 10 gross sales. In 2023, the top franchise sales for a single location was reported at $1,789,530.Additionally, franchisees receive 35% to 40% of all sales revenue, plus 100% of consignor fees, vendor fees, ticket sales and sponsorships. To learn more,&nbsp;<a href="https://www.rhealana.com/franchising/request-info?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-rhea-lanas-franchise-costs-fees-profit-and-data-2724214" target="_blank" rel="nofollow">contact the team&nbsp;</a>about reading the Franchise Disclosure Document (FDD), which will state the total earnings of any company or franchise-owned unit as a reference.&nbsp;<h2>How Much Does It Cost To Open a Rhea Lana’s Franchise?</h2>As of the publishing of this story, the initial franchise fee to secure an exclusive territory for a Rhea Lana’s franchise ranges from $16,500 to $19,500 depending on the size of the territory.&nbsp; This fee grants franchisees access to the following:<ul><li>Extensive training program</li><li>A Rhea Lana corporate team member at your first event</li><li>Proprietary Point of Sale program</li><li>Email system</li><li>Website</li><li>Rhea Lana store</li><li>Sign package</li><li>Banner</li><li>Owner’s manual</li><li>An incredibly valuable and supportive franchise community</li></ul>The price to launch a consignment event ranges from $11,900 to $14,900 with an additional $20,000 to $25,000. Additionally, franchisees must pay an ongoing royalty of 3% to 1%. This percentage decreases as franchisees’ sales increase, which makes your event more successful as you grow.<h2>Who’s On Rhea Lana’s Leadership Team?</h2><ul><li><a href="https://www.linkedin.com/in/rhea-lana-riner-84874035/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-rhea-lanas-franchise-costs-fees-profit-and-data-2724214" target="_blank" rel="nofollow">Rhea Lana Riner — Founder and CEO</a></li><li><a href="https://www.linkedin.com/in/beth-phillips-5b600468/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-rhea-lanas-franchise-costs-fees-profit-and-data-2724214" target="_blank" rel="nofollow">Beth Phillips — COO</a></li><li><a href="https://www.linkedin.com/in/nicholas-schulze-ms-pmp-0b523490/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-rhea-lanas-franchise-costs-fees-profit-and-data-2724214" target="_blank" rel="nofollow">Nick Schuize — Chief Business Development Officer</a></li><li>Erin Franklin — CFO</li><li><a href="https://www.linkedin.com/in/abbie-kent-b792b2272/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-rhea-lanas-franchise-costs-fees-profit-and-data-2724214" target="_blank" rel="nofollow">Abbie Kent — Director of Marketing</a></li></ul><h2>What Helpful Articles Can I Read to Learn More About Rhea Lana’s?</h2><ul><li><a href="https://www.youtube.com/watch?v=iXkqaLXZ8sk&amp%3Bt=2s&utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-rhea-lanas-franchise-costs-fees-profit-and-data-2724214" target="_blank" rel="nofollow">Is Owning a Rhea Lana’s Franchise For You?</a></li><li><a href="https://kisselpaso.com/rhea-lanas-upscale-re-selling-event-is-coming-to-el-paso-this-spring/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-rhea-lanas-franchise-costs-fees-profit-and-data-2724214" target="_blank" rel="nofollow">Rhea Lana’s Upscale Re-Selling Event is Coming to El Paso This Spring</a></li><li><a href="https://www.youtube.com/watch?v=ChOosBnW2U0&utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-rhea-lanas-franchise-costs-fees-profit-and-data-2724214" target="_blank" rel="nofollow">Rhea Lana’s Franchising Opportunities</a></li><li><a href="https://www.youtube.com/watch?v=y54yAzB8Bpo&utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-rhea-lanas-franchise-costs-fees-profit-and-data-2724214" target="_blank" rel="nofollow">2021 Annual Rhea Lana’s Franchise Owners Conference</a></li><li><a href="https://www.entrepreneur.com/franchises/directory/rhea-lanas/335000?utm_source=1851franchise.com&utm_medium=article&utm_campaign=franchise-deep-dive-rhea-lanas-franchise-costs-fees-profit-and-data-2724214" target="_blank" rel="nofollow">Rhea Lana’s Franchise Profile | Entrepreneur</a>&nbsp;&nbsp;</li></ul>Disclaimer: This content is for informational purposes only. You should not construe any such information or other material as legal, tax, investment, financial, or other advice. Nothing contained on this site constitutes a solicitation, recommendation, endorsement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction. All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial advice, nor does any information in the email constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.&nbsp; &nbsp;

Franchise Deep Dive: Rhea Lana’s Franchise Costs, Fees, Profit and Data

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With nearly 30 years of experience, Rhea Lana’s provides a low-cost franchise opportunity with the potential for high profit margins and a strong support system. 

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