Rumble Boxing Franchise Costs, Fees, Profit and Data for 2026

​Rumble Boxing is a group fitness concept that combines boxing-inspired circuits with strength training, offering a high-energy, full-body workout. Each 45-minute class consists of 10 rounds, utilizing specially designed water-filled, teardrop-style boxing bags to ensure an effective and engaging experience for participants of all fitness levels.

1. What Is the Brand Overview for Rumble Boxing?

About the Brand

Founded in New York City in 2017 by Noah Neiman, Eugene Remm, Andy Stenzler and Anthony DiMarco, Rumble was created to shake up the stale norms of the group fitness world by offering an authentic and inclusive workout environment. The brand began franchising shortly after its inception, expanding its presence to over 100 studios across major markets and licensing more than 385 locations globally.

Mission: Rumble's mission is to create a new generation of boxers with style, sophistication and sweat, empowering individuals to build unshakable confidence, strength, and focus through their workouts.

Vision: The brand envisions a fitness community that celebrates individuality while fostering collective goals, aiming to provide an inclusive and authentic environment where participants can come together to fight for their personal best.

Unique Selling Points (USPs)

• Boxing-Inspired Group Fitness: Rumble offers a unique 45-minute, 10-round workout that blends boxing and strength training, providing a high-intensity, full-body workout without any sparring or partner work.
• Inclusive and Non-Intimidating Environment: The format is designed to be accessible to all fitness levels, from first-timers to seasoned athletes, ensuring everyone can participate and progress at their own pace.
• Custom-Engineered Equipment: Rumble features exclusive water-filled, teardrop-style boxing bags that are easier on joints and help participants train more comfortably and effectively.
• Standardized Programming: The numbering system on bags and standardized punches across all studios make it easy for clients to follow along, whether they’re new or experienced.
• Immersive Atmosphere: Classes are set to high-energy music and theatrical lighting, creating a nightclub-like environment that makes the workout feel more like an experience than a routine.
• Strong Sense of Community: Rumble fosters a supportive and motivational environment where clients are encouraged to find their inner fighter and connect with others working toward similar goals.
• Stylish, High-End Aesthetic: With its sleek branding and modern studio design, Rumble appeals to clients looking for a premium fitness experience.
• Empowering Coaching Style: Instructors are not only fitness professionals but also motivational leaders who energize the room and make every class feel personal and inspiring.

2. What Are the Franchise Opportunity Details?

Why Franchise With Rumble Boxing?

• Established Brand Recognition: Rumble is a nationally recognized brand with strong consumer appeal and a modern, stylish identity that stands out in the boutique fitness space.
• Proven Business Model: Franchisees benefit from a refined and scalable business model with over 385 licensed locations sold across major markets, backed by a track record of performance.
• Backed by Extaordinary Brands: As part of the Extraordinary Brands portfolio, Rumble franchisees gain access to world-class support, systems and resources through a robust shared services team.
• Comprehensive Support: Rumble offers extensive support in real estate selection, construction and design, recruitment, training, marketing and ongoing operations to ensure franchisees are set up for success.
• Technology Integration: The business is supported by a comprehensive tech platform, including digital marketing tools, customer relationship management (CRM), point of sale (POS) systems and performance-tracking technology to streamline operations and enhance the customer experience.
• National Marketing Power: Franchisees benefit from large-scale national marketing campaigns, brand partnerships and social media presence, helping drive awareness and member acquisition.
• Strong Unit Economics: With a focus on lean operations and a premium pricing structure, Rumble offers an opportunity for strong unit economics in the boutique fitness space.
• Multi-Unit Opportunities: Rumble is actively looking for both single- and multi-unit franchise owners, offering the potential for territory development and long-term growth. 

Available Territories

Rumble Boxing is currently offering franchise opportunities in key markets across the United States and internationally. While the franchising website does not list specific cities or territories, it does emphasize that Rumble has already sold over 385 licensed locations in major markets. The brand is actively seeking franchise owners to expand into additional high-demand areas.

Candidates interested in specific territories are encouraged to fill out the online inquiry form to learn more about available markets and development opportunities.

Investment Overview

Initial Costs: The estimated initial investment required to open a Rumble Boxing franchise ranges from $509,640 to $1,141,016. The 2025 Franchise Disclosure Document (FDD) breaks these costs down as follows:

Initial Franchise Fee: The initial fee to establish a single Rumble Boxing studio is $60,000, which is payable upon signing the franchise agreement.

For franchisees who already own and operate a Rumble Boxing studio, this fee will be reduced to $50,000. For those who own and operate at least two studios, the initial franchise fee for third and subsequent franchises will be reduced to $40,000.

Ongoing Fees: According to the 2025 FDD, Rumble Boxing franchisees are responsible for the following ongoing payments and fees:

ROI Potential: According to the 2025 FDD, the 57 studios owned and operated by franchisees for the entirety of FY 2024 reported the following gross revenue:

3. What Franchisee Support Does Rumble Boxing Provide?

Pre-Opening Support

Franchisees and their teams receive in-depth training that covers all aspects of studio ownership, operations and management to ensure a smooth launch. Pre-opening support includes guidance on studio buildout, staffing and member acquisition strategies to prepare the franchisee for a successful opening. The Rumble team will also assist with developing and executing pre-opening marketing and sales campaigns to build membership before the doors even open.

Additionally, Rumble provides a specialized training program for instructors to ensure consistency and quality across all classes, reinforcing the brand’s signature workout experience.

Training Programs

Rumble, backed by Extraordinary Brands, offers continuous learning opportunities and operational support to help franchisees stay competitive and efficient. Franchisees receive training in lead generation, sales processes and marketing tactics to drive member growth and retention. 

Franchisee Support

Rumble helps franchisees identify and secure ideal locations based on demographic data, traffic patterns and market potential. Franchisees receive guidance on studio layout and design to ensure the buildout aligns with Rumble’s modern, high-energy aesthetic and operational efficiency. 

Assistance is also provided to hire and train key staff, including sales associates and fitness instructors, to ensure a strong team from the start.

Rumble franchisees contribute 2% of gross sales to the brand’s national marketing fund, which supports studio-level promotion as well as broader system-wide brand development. Contributions begin once the studio opens or when the studio first receives client payments for approved services, whichever comes first. Franchisees benefit from national marketing campaigns, brand guidelines and access to proven local marketing strategies and tools. Rumble also supports franchisees with its integrated tech stack, including systems for CRM, POS, scheduling and performance tracking.

After opening, franchisees continue to receive guidance from dedicated support teams to optimize studio performance, improve processes and grow membership. 

Technology and Tools

Rumble provides franchisees with an integrated technology system that supports daily operations, sales and member management. Franchisees use a centralized CRM to track leads, manage member relationships and support sales follow-up.

The brand also offers an integrated point-of-sale system to manage class purchases, retail sales and member accounts in one platform. Scheduling and booking tools allow members to reserve classes easily through a mobile app or online system.

Franchisees have access to performance reporting tools that track attendance, membership and sales, helping owners understand how their studio is performing and where adjustments may be needed. Rumble also provides marketing and sales tools that support lead generation and ongoing member communication.

As part of Extraordinary Brands, Rumble franchisees benefit from shared technology resources designed specifically for boutique fitness brands, supporting consistency and long-term growth across the system.

4. What Are the Franchise Requirements for Rumble Boxing?

Eligibility Criteria

• Liquid Capital: $100,000
• Net Worth: $500,000

While prior fitness industry experience is not mandatory, Rumble is looking for franchise candidates with a strong business background who are passionate about fitness and community building, can manage operations and building a team, and can follow a proven system and brand standards. 

Operational Commitments

Significant time and resources are required during the startup phase, including site selection, studio buildout, staff recruitment, pre-sale marketing and training. Once the studio is operational, day-to-day responsibilities include managing staff, maintaining member satisfaction, overseeing sales performance and ensuring brand standards are upheld.

Funding Assistance

Rumble Boxing does not currently partner with any financing institutions to provide funding assistance for prospective franchisees. Those interested in financing options may want to contact the Rumble franchising team directly through their inquiry form to ask about potential third-party lender recommendations or financing support.

5. Are There Franchisee Success Stories?

“Since opening Hoboken in February 2023, I have expanded to all NYC signature studios including four locations in the Manhattan area and another in the works to open this year in Jersey City.”

- Irina Kapetanakis, Multi-Unit Franchisee — New Jersey and New York. (Read her story here).

6. What Is the Market Potential for Boutique Fitness?

​The boutique fitness sector has experienced significant growth in recent years, driven by consumers' increasing preference for personalized and community-focused workout experiences. In 2022, the global boutique fitness market was valued at approximately $48 billion. Projections indicate that this market will reach $79.66 billion by 2029, expanding at a compound annual growth rate (CAGR) of 7.63% during the forecast period of 2024 to 2029. 

Competitor Analysis

Rumble Boxing stands out in the boutique fitness space by offering a unique, high-energy workout that blends boxing-inspired training with strength exercises in a nightclub-like atmosphere. Its signature 45-minute, 10-round classes are accessible to all fitness levels and feature custom water-filled bags, immersive lighting and curated music, creating an engaging experience that feels more like an event than a workout. Rumble also emphasizes community, inclusivity and mental wellness, setting it apart from more traditional or intimidating boxing gyms.

Rumble’s primary competitors include other boutique fitness brands that focus on boxing or high-intensity group training, such as Mayweather Boxing + Fitness, 9Round, TITLE Boxing Club, Orangetheory Fitness and F45 Training. 

7. What Is the Application Process for Rumble Boxing Franchisees?

1. Submit an Inquiry: Prospective franchisees begin by filling out the official franchise inquiry form. This signals interest and starts the conversation with Rumble’s development team.
2. Connect With the Franchise Development Team: Once your inquiry is received, a representative will contact you to discuss the opportunity, answer questions and determine if there’s a mutual fit. You’ll review qualifications, goals and the brand’s expectations.
3. Discovery Process: You’ll go through a discovery process to dive deeper into the Rumble model. This includes reviewing the FDD, financials and operational details.
4. Sign the Franchise Agreement: After completing due diligence and being approved, you’ll sign the franchise agreement to officially become a Rumble franchisee.
5. Real Estate and Site Selection: Rumble’s expert real estate team will help you identify the ideal site for your studio. They assist with site selection, lease negotiation and location approval.
6. Studio Buildout: From approved layout to interior design, music and tech setup, Rumble guides you through the entire construction and design process.
7. Training and Recruitment: You’ll receive comprehensive training on operations, sales, marketing and more. Rumble also supports hiring your general manager, trainers and sales staff.
8. Pre-Sale Marketing: Marketing efforts begin as soon as you sign your Letter of Intent. Rumble provides personalized marketing support to drive awareness and memberships before opening.
9. Grand Opening: With everything in place — trained staff, a built-out studio and a strong member base — you’ll launch your Rumble studio and begin operations with continued support from the brand.

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