bannerFranchisor Stories

Franchise Deep Dive: Rumble Boxing Franchise Cost, Fees, Profit and Data

Franchisees of this specialty gym concept are shaking up the group fitness world with its intense 45-minute boxing-focused workouts.

By Chris IrbyCopy Editor
8:08AM 05/16/24




REPORTED COST TO GET IN: $405,600 - $4,164,503

REPORTED ROI (Item 19): Boutique - $50,562; Signature - $90,575 (average gross monthly revenue)

Rumble Boxing is a specialized gym concept that offers boxing and strength workouts for people of all fitness levels. The brand was founded in 2017 in New York City by Andy Stenzler, Noah Neiman, Eugene Remm, and Anthony DiMarco, who were looking for a way to “shake up the stale norms of the group fitness world.” Rumble Boxing began offering franchise opportunities in 2021 after it was purchased by Xponential Fitness and has since grown to become a globally recognized brand.

How Many Rumble Boxing Locations Are There?

Rumble Boxing currently has more than 85 studios open across every major market in the U.S. and more than 385 licensed locations around the world.

What Is the Business Model of Rumble Boxing?

Rumble Boxing's business model is based on offering a combination of resistance training and "boxing-inspired circuits" to everyone, regardless of their skill or fitness level. The core program is built around the brand's signature 45-minute full-body cardio and strength workout. Or as Rumble describes it, “serious results in a fun, high-energy setting.”

Rumble offers franchisees two models with regards to their fitness studios: the Boutique footprint (around 2,500 square feet in size) and the larger Signature footprint (around 3,500 to 4,500 square feet in size).

“Our franchise model provides a completely scalable business, allowing you to determine your own success,” the brand claims on its website. “Leverage development costs and vendor relationships to launch your studio successfully.” 

How Much Can Rumble Boxing Franchise Owners Make?

According to the brand’s Franchise Disclosure Document from 2023, Boutique studios earned an average gross revenue of $50,562 a month while Signature studios earned an average of $90,575 a month.

How Much Does  It Cost To Open a Rumble Boxing Franchise?

As of February 2024, the initial investment required to open a Rumble Boxing franchise ranges from $405,600 - $618,200 for a Boutique studio and $3,381,333 - $4,164,503 for a Signature studio. The investment is broken down as follows:

  • Initial Franchise Fee: $60,000
  • Training Expenses: $0 - $2,500
  • Real Estate/Lease and Professional Fees
    • Boutique: $25,000 - $57,000
    • Signature: $133,333 - $258,333
  • Net Leasehold Improvements
    • Boutique: $150,000 - $275,000
    • Signature: $2,500,000 - $3,000,000
  • Signage
    • Boutique: $18,000 - $26,000
    • Signature: $45,000 - $60,000
  • Insurance
    • Boutique: $1,200 - $2,700
    • Signature: $3,000 - $7,500
  • Furniture, Fixtures and Related Supplies
    • Boutique: $14,400 - $40,000
    • Signature: $309,000 - $372,170
  • Additional Operating Supplies
    • Boutique: $10,000
    • Signature: $20,000
  • Pre-Sale and Soft Opening Retail Inventory Package
    • Boutique: $12,000
    • Signature: $25,000
  • AV Package and Computer System
    • Boutique: $80,000
    • Signature: $207,000 - $247,000
  • Initial Marketing Spend
    • Boutique: $15,000
    • Signature: $30,000
  • Bootcamp Tuition Fee
    • Boutique: $5,000
    • Signature: $10,000
  • Technology Fee: $3,000
  • Additional Funds (3 Months)
    • Boutique: $12,000 - $30,000
    • Signature: $36,000 - $69,000
  • Total Estimated Initial Costs
    • Boutique: $405,600 - $618,200
    • Signature: $3,381,333 - $4,164,503

What Is the Franchise Fee for Rumble Boxing?

The initial franchise fee required to open a new Rumble Boxing location is $60,000. For those who purchase an existing location from a franchisee, Rumble will charge a $30,000 training fee in lieu of the franchise fee.

Who’s On Rumble Boxing’s Leadership Team?

What Helpful Articles Can I Read To Learn More About Rumble Boxing?

Disclaimer: This content is for informational purposes only. You should not construe any such information or other material as legal, tax, investment, financial, or other advice. Nothing contained on this site constitutes a solicitation, recommendation, endorsement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction. All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial advice, nor does any information in the email constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.