Franchise Deep Dive: VirtuRide Franchise Costs, Fees, Profit and Data
VirtuRide is an ambitious new franchise opportunity that seeks to revolutionize the cycling industry by transforming traditional stationary bike workouts.
LAST UPDATED: August 2, 2023
FRANCHISE WEBSITE: https://www.virturide.com/about/franchise-opportunities/
NUMBER OF LOCATIONS: 2
REPORTED COST TO GET IN: $300,000
REPORTED ROI (Item 19): $140,000 (average gross sales for one year)
VirtuRide is an indoor cycling brand that rivals traditional spin classes. VirtuRide utilizes universal motion platforms under its bikes, seamlessly synchronized with a road movie displayed on a giant screen in VirtuRide studios. Or, at-home riders can choose on-demand options. Additionally, each bike is equipped with a cooling fan, ensuring a comfortable workout experience by keeping your core temperature cool.
The brand was founded in 2015 by former spin class teacher Omer Cohen and recently started offering franchise opportunities. Cohen said VirtuRide mixes together fitness, technology and entertainment to create an immersive experience for those looking for a new approach to indoor cycling.
How Many VirtuRide Locations Are There?
As of August 2023, there are two VirtuRide clubs open. To learn more about franchising opportunities with VirtuRide, contact the team directly.
What Is VirtuRide’s Business Model?
VirtuRide’s business model is versatile and caters to different settings and individuals. It is designed for both group settings with up to 30 people in a stand-alone studio and integration into fitness centers. The brand also offers an individual full virtual reality (VR) experience using Meta Quest 2 Goggles in the comfort of one’s own home. The company’s technology is fully patented and registered, including its trademarks, both in the U.S. and internationally.
As mentioned, VirtuRide brings together three key elements: fitness, entertainment and technology. By combining these aspects, the brand claims it is able to deliver the ultimate outdoor riding experience, known as the “Best Ride Ever,” indoors.
How Much Can VirtuRide Franchise Owners Make?
According to VirtuRide founder Omer Cohen, franchise owners can earn an average of $140,000 in gross revenue per year operating just two classes a day for seven days a week. However, owners are not limited to two classes per day and are empowered to host more.
Franchisees also have the opportunity to tap into additional revenue streams through VirtuRide. The brand hosts paid advertisements on its screens, providing an avenue for generating extra income. VirtuRide offers an on-demand program, making all its movies available for individual purchase. This feature allows customers to engage in workouts without the need to invest in the entire equipment setup.
How Much Does It Cost to Open a VirtuRide?
The estimated investment to open a VirtuRide franchise location with 30 bikes, excluding rent, costs roughly $300K. This investment covers all the equipment, rights to use the patent, training and the rights to sell the at-home home version to customers.
What Is the Franchise Fee for VirtuRide?
The franchise fee to open a VirtuRide location is $25K.
Who’s On VirtuRide’s Leadership Team?
What Helpful Articles Can I Read to Learn More About VirtuRide?
- VirtuRide — Enjoy The Ride. It’s simply the Best Ride Ever
- VirtuRide Franchise — Stop Spinning, Start Riding. Best Fitness Franchise in 2020
- Miami’s VirtuRide is the Future of Indoor Cycling
- VirtuRide’s Instagram
Disclaimer: This content is for informational purposes only. You should not construe any such information or other material as legal, tax, investment, financial, or other advice. Nothing contained on this site constitutes a solicitation, recommendation, endorsement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction. All content in this article is information of a Arellanoral nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial advice, nor does any information in the email constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.
MORE STORIES LIKE THIS
From Franchisee to Industry Leader: Justin Waltz Drives Innovation with The Junkluggers Franchise
Franchise Deep Dive: Blo Blow Dry Bar Franchise Costs, Fees, Profit and Data
How Adam Rice Built ISI® Elite Training with a Focus on Franchisee Success
Franchise Deep Dive: Bricks & Minifigs Franchise Costs, Fees, Profit and Data