1851

A new team of executives have officially joined <a href="https://www.heydayskincare.com/pages/franchise?utm_source=1851franchise.com&utm_medium=article&utm_campaign=heyday-welcomes-three-new-executives-to-lead-rapid-national-franchise-expansion-2717536" target="_blank" rel="nofollow">Heyday</a>, the New York-based franchise focusing on personalized facial services, as the brand continues to chart a course for large-scale expansion. In recent months, <a href="https://www.linkedin.com/in/arielle-mortimer/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=heyday-welcomes-three-new-executives-to-lead-rapid-national-franchise-expansion-2717536" target="_blank" rel="nofollow">Arielle Mortimer</a>, <a href="https://www.linkedin.com/in/jsmckinney/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=heyday-welcomes-three-new-executives-to-lead-rapid-national-franchise-expansion-2717536" target="_blank" rel="nofollow">John McKinney</a>, and <a href="https://www.linkedin.com/in/nandhita?utm_source=1851franchise.com&utm_medium=article&utm_campaign=heyday-welcomes-three-new-executives-to-lead-rapid-national-franchise-expansion-2717536" target="_blank" rel="nofollow">Nandhita Kumar</a> have all come on board, each bringing an array of unique insights to keep scaling the brand at a rapid pace and equipped with a wealth of experience to create a well-rounded executive team.&nbsp;Mortimer comes to Heyday from a previous role in the e-commerce industry. Most recently, she served as the senior vice president for Kindbody, a women’s health care brand, holding the position for over two years before transitioning to the Heyday executive board in November.&nbsp;“I have been an avid fan of the brand since it launched,” Mortimer said. “I first experienced Heyday’s personalized facial services as a client and I felt like Heyday was really reinventing the industry. I was further driven to the brand because proper skin care is such a vital aspect of everyday life, and yet there hasn’t been a credible brand in this space to help lead the charge.”Adam Ross, the co-founder of Heyday, said the growth of the brand over the past year has only continued to shine a light on the brand as one of the fastest-growing and strongest companies in the space. “It’s a testament to the hard work and dedication of our employees — both new and existing,” he said. “We’ve made it a mission to bring in the best minds to our business, and our growth as a brand over the past year in particular has shown how strong our operation has become.”Mortimer’s guidance as the new COO will help the brand further its unparalleled client experience with a convenient and approachable model. “I had received facials in the past, but they were always inconvenient, expensive and time consuming. It was usually a two-to-three-hour activity,” she said.&nbsp;Her insights, as both an avid client and business professional, are helping to develop the brand in new ways. “When you boil it down, this business model is really straightforward,” Mortimer said. “You allow people - our franchise partners - to create an amazing business for themselves with very little overhead, and that has driven system-wide growth for the company.”“I love to help establish operational processes that can help us go from one, to 10, to hundreds of stores,” she added. “That's what is most exciting for me to bring from a day-to-day perspective — the ability to put together a playbook that makes us super efficient as a brand. I feel it’s important to grow our top-line revenue but also really focus on that bottom line.”In addition to Mortimer, Heyday recently welcomed two additional leadership team members: Chief Technology Officer John McKinney, and Head of Product and UX Nandhita Kumar.&nbsp;“It’s important for us to develop a multifaceted approach to our business,” Ross said. “That being said, these two positions have been specially geared toward the unique strengths of John and Nandhita.”McKinney previously served as a CTO advisor for Netcapital, a tech-friendly brand that has enabled entrepreneurs to raise capital more efficiently. Prior to that, he served as the co-founder and CEO of Ashe Avenue Development, a technology shop that was acquired by AOL in 2015. At Heyday, McKinney oversees the brand’s digital platforms, including its robust online store and data warehouse.&nbsp;Kumar joined the brand in February after working as the director of design for <a href="https://www.linkedin.com/company/chainalysis/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=heyday-welcomes-three-new-executives-to-lead-rapid-national-franchise-expansion-2717536" target="_blank" rel="nofollow">Chainanalysis</a>, a blockchain data platform specializing in cryptocurrency investigation and compliance. Her professional experience as a design and product leader has grown immensely since receiving her master’s degree in human-computer interaction from Carnegie Mellon University, and her previous duties with Bank of America, BitTorrent, WeWork, Prolific Interactive, and Chainanalysis arm her with an array of industry experience outside of the health and wellness space. At Heyday, Kumar spearheads the user experience and software designed for Heyday’s clients, as well as their Skin Therapists.“It’s a mission of ours to develop great ideas and share them with everybody that plays a part in our company,” Ross said. “We are thrilled to welcome such an experienced team of professionals to Heyday and we’re excited to have their support as we further propel the brand forward.”&nbsp;To learn more about Heyday franchise opportunities, visit <a href="https://www.heydayskincare.com/pages/franchise?utm_source=1851franchise.com&utm_medium=article&utm_campaign=heyday-welcomes-three-new-executives-to-lead-rapid-national-franchise-expansion-2717536" target="_blank" rel="nofollow">https://www.heydayskincare.com/pages/franchise</a><a href="https://www.heydayskincare.com/pages/franchise.?utm_source=1851franchise.com&utm_medium=article&utm_campaign=heyday-welcomes-three-new-executives-to-lead-rapid-national-franchise-expansion-2717536" target="_blank" rel="nofollow">.</a>

Heyday Welcomes Three New Executives to Lead Rapid National Franchise Expansion

1851 Franchise

Chief Operating Officer Arielle Mortimer, Chief Technology Officer John McKinney, and Head of Product and UX Nandhita Kumar have officially joined the emerging facial franchise.

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

heyday-welcomes-three-new-executives-to-lead-rapid-national-franchise-expansion

Pet Wants

FOX Reno: Summer Pet Safety With Pet Wants of Sparks

fox-summer-pet-safety-with-pet-wants-sparks

Workout Anytime

Workout Anytime Teams Up with Viral Baseball Star Kyle “KJ” Jackson to Inspire Fitness Journeys Nationwide

workout-anytime-teams-up-with-viral-baseball-star-kyle-kj-jackson-to-inspire-fitness-journeys-nationwide

Sola Salons

1851 Franchise Deep Dive graphic with Sola Salons logo

Sola Salons Franchise Costs, Fees, Profit and Data for 2025

franchise-deep-dive-sola-salons-franchise-costs-fees-profit-and-data

Paris Baguette Canada

image of paris baguette cake and franchise decorations

What Canadian Franchisees Want to Know: Paris Baguette Profit Potential and Franchisee Support

paris-baguette-franchise-canada-profit-support

Home Halo

How Home Halo Is Supporting the Growing Demand for Home Care

how-home-halo-is-supporting-the-growing-demand-for-home-care

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Power Eats: Smoothie King Rolls Out Food Nationwide To Fuel Franchise Growth

smoothie-king-food-menu-power-eats

Keurig Dr Pepper Splits in $18 Billion JDE Peet’s Deal, Creating Global Coffee Giant

keurig-dr-pepper-splits-in-18-billion-jde-peets-deal-creating-global-coffee-giant

McDonald’s Rolls Out Major Value Push To Win Back Customers Amid Inflation

mcdonalds-rolls-out-major-value-push-to-win-back-customers-amid-inflation

Photo of Paris Baguette pastries and beverages 

Paris Baguette Celebrates 250th Café Opening in Frederick, Maryland, Accelerating Expansion and Reviving the Neighborhood Bakery Café

paris-baguette-250th-north-america-cafe

Restaurant Chains Open Their Wallets To Jump-Start Franchise Growth - 1851 Franchise

Restaurant Chains Open Their Wallets To Jump-Start Franchise Growth

restaurant-franchise-incentives-cash-royalty-holidays-fee-reductions

Franchise Deep Dive graphic with i9 Sports logo

i9 Sports Franchise Costs, Fees, Profit and Data for 2025

i9-sports-franchise-cost-fees-profit

911 Restoration Franchise Costs, Fees, Profit and Data for 2025

911-restoration-franchise-deep-dive

Jollibee -Launch-Story-Brand-Page-Deep-Dive-2025

Jollibee Franchise Costs, Fees, Profit and Data for 2025

jollibee-franchise-costs-fees-profit-and-data-for-2025

Unlocking Franchise Growth: Why Investors Are Turning to Sola Salons and Woodhouse Spas

radiance-holdings-sola-woodhouse-franchise-investment

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores - Agg - 1851 Franchise

Hooters Leans Into Franchising With Closure of 30 Company-Owned Stores

hooters-franchise-model-company-owned-closures

1851 Keyword - The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

The Secret To Succeeding With a Part-Time Franchise Is Picking the Right Model

part-time-franchises-picking-the-right-model

Hely and Hiral Patel Bring Their Longtime Dream to Life With The Brass Tap

brass-tap-franchise-pasadena-maryland-hely-hiral-patel

graphic image of a franchisee spotligh aman kaur of voodoo brewing

How This Trio of Friends Is Brewing Up Community With Voodoo Brewing Co. in Prosper, Texas

voodoo-brewing-franchisee-aman-kaur-prosper-texas

Heyday Welcomes Three New Executives to Lead Rapid National Franchise Expansion

MORE STORIES LIKE THIS