Meet the Supplier: Textellent

Textellent is a leading digital marketing concept that is designed to help businesses across a variety of industries launch and manage marketing, sales and customer service texting campaigns. 

Textellent provides small businesses, franchises and large enterprises with the ability to do the following:

• set up and automate text-enabled phone numbers to receive
• respond and track customer queries
• host marketing campaigns
• schedule appointments
• send post-sales messages

According to Textellent’s website, it strives to “streamline the way you interact with customers.” As a result, it creates a better brand experience throughout the customer lifecycle for large franchise brands and small businesses alike.

The History of Textellent

Textellent was founded in 2014 by Majeed Ghadialy, who was a multi-unit franchise owner and operator. In an interview with 1851 Franchise, Laura Thompson, the vice president of marketing at Textellent, said the brand was initially established with the goal of helping businesses get and keep customers, communicate more effectively, and scale and expand.  

How Textellent Stands Out

Textellent has managed to differentiate itself from similar brands by being a resource for a number of different industries. As of September 2023, Textellent has been utilized by businesses in industries such as accounting and tax, business and professional services, health and wellness, fitness, home services, restaurant and food service, as well as retail.

Additionally, Thompson noted that Textellent directly helps franchisees and franchisors generate and nurture leads while driving business through its marketing channels. The text messaging service can be used for sales and revenue, marketing and promotions, customer service and support, employee communications, recruiting, and payments and billing. Customers who sign up for Textellent will also receive insights into their campaign status, communication, customer responses and other resourceful metrics that can track their analytics.

Why Choose Textellent?

According to Textellent’s consumer-facing website, there are a number of reasons why any small business, franchise or enterprise would seek out its services. The brand boasts an impressive customer retention rate of 97% and brands itself as the only company that offers a full-fledged appointment scheduling module.

Additionally, Textellent claims its services are easy to use, and feature best-in-class automation and campaigns that provide an enhanced customer experience. Textellent lists the following benefits of utilizing its services:

• Form-fits to any business, from small operations to enterprise level
• Legendary customer service through every stage and beyond
• Pioneering text-based solutions boost lead generation and sales revenue
• Turbo-charges marketing efforts and accelerate sales cycles
• Streamlines operational efficiency while building more effective communication
• Textellent’s APIs go further than the rest of the industry
• Allows seamless integration with thousands of applications
• Founders with deep franchise experience built Textellent to support brand consistency in multi-owner/multi-location scenarios

Next Generation Marketing

As a result of its text marketing services, Textellent has managed to stand out as a reliable partner for businesses looking to transform their customer interactions and drive success in today’s competitive business marketplace.

Learn more about the firm by watching the full interview here.