1851

<p style=" background-image: initial; background-attachment: initial; background-color: white; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;"><p style=" background-image: initial; background-attachment: initial; background-color: white; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;">Tot Squad began as an idea that Jennifer Beall Saxton had while attending business school at Northwestern University. She was looking for ideas that would help improve the work/life balance for busy parents. Saxton&#8217;s business plan went on to win first place in the Kellogg Cup Business Plan Competition and she was recognized with the Student of the Year Award in Entrepreneurship. She officially started the company in 2010 and today, Tot Squad is a trusted partner of retailers, stroller and car seat brands, has served thousands of happy parents, and continues to bring new and enhanced services to the forefront. <p style=" background-image: initial; background-attachment: initial; background-color: white; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;"> <p style="background-image: initial; background-attachment: initial; background-color: white; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;">Why do you love franchising? <p style=" background-image: initial; background-attachment: initial; background-color: white; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;">I love how franchising is not just about my own success, but that it is the direct result of fulfilling other people&#8217;s dreams for success. I created <a href="http://thetotsquad.com/franchising?utm_source=1851franchise.com&utm_medium=article&utm_campaign=young-ones-to-watch-jennifer-beall-saxton-3758" target="_blank" rel="nofollow" target="_blank">Tot Squad</a> with the purpose of giving moms (and dads) a family-friendly, flexible career opportunity that has true potential for wealth creation. I love the idea of partnership with our franchisees and expanding this concept through the passion and energy of others, like me, who genuinely want to help busy parents in their communities. <p style="background-image: initial; background-attachment: initial; background-color: white; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;">What is the top challenge facing young people in franchising? <p style=" background-image: initial; background-attachment: initial; background-color: white; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;">Franchising has a branding problem among millennials. A lot of my MBA peers want to start, invest in, or work for more &#8220;sexy&#8221; or high-tech start ups, whereas franchising seems to be regarded as an old-fashioned way of doing business. In fact, I have found it to be challenging to find investors and angel groups who are even willing to look at a deal in the franchising space. Fortunately, David McKinnon, a great franchise industry guru, is leading my current round of funding from his venture firm TriniD. It's amazing he was willing to take a chance on an emerging brand. <p style=" background-image: initial; background-attachment: initial; background-color: white; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;">The <a href="http://www.franchise.org/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=young-ones-to-watch-jennifer-beall-saxton-3758" target="_blank" rel="nofollow" target="_blank">International Franchise Association</a> is also taking the rights steps to combat this image problem by recently establishing the <a href="http://nextgenfranchising.org/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=young-ones-to-watch-jennifer-beall-saxton-3758#home" target="_blank" rel="nofollow" target="_blank">NextGen</a> program to recruit the next generation of franchise leaders and help put them on the map. The reality is that franchising was and is a phenomenal business model that allows you to build and scale a national brand with minimal capital investment. <p style=" background-image: initial; background-attachment: initial; background-color: white; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;">A last challenge worth mentioning is that the insurance industry has been trailing the pace of change within the franchise world. Insurance companies were forced to try to classify our stroller cleaning business within pre-existing categories: a dry cleaner, a car wash, a carpet cleaner, etc. Fortunately, we were able to find a great provider who could create a policy customized to our needs and will also support our franchisees. I&#8217;m happy to say, we have been claim free for 5 years (knock on wood!), but it took me far too long to solve that puzzle. <p style="background-image: initial; background-attachment: initial; background-color: white; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;">What is your dream goal/position?&nbsp; <p style=" background-image: initial; background-attachment: initial; background-color: white; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;">My dream is to build Tot Squad into a global brand, to employ the largest team of car seat safety professionals in the world, and become the undisputed leader in child gear safety, cleaning and repairs. I am working on developing a national partnership with a &#8220;big box&#8221; baby store to create in-store Tot Squad service centers, similar to Geek Squad in Best Buy. My hope is that such a partnership would position us for a successful exit in the future. I envision my &#8220;I&#8217;ve made it!&#8221; moment as standing on stage in front of hundreds of Tot Squad franchisees, telling them stories of how I, too, started out cleaning car seats covered in vomit! Success for me is being able to give back to the community by motivating and energizing those who share my passion for helping busy parents.<p style=" background-image: initial; background-attachment: initial; background-color: white; background-size: initial; background-origin: initial; background-clip: initial; background-position: initial; background-repeat: initial;"> To connect with Jennifer Beall on LinkedIn, <a href="https://www.linkedin.com/in/jbeall82?utm_source=1851franchise.com&utm_medium=article&utm_campaign=young-ones-to-watch-jennifer-beall-saxton-3758" target="_blank" rel="nofollow" target="_blank">click here.</a>

1851 Franchise

Jennifer Beall Saxton's dream of providing the care, safety and installation of baby gear for busy parents continues to help families in need

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

Young Ones to Watch: Jennifer Beall Saxton       

young-ones-to-watch-jennifer-beall-saxton

The Growth Coach

Building a Business and a Life With The Growth Coach

building-a-business-and-a-life-with-the-growth-coach

Dillas Quesadillas

The Top 7 Reasons To Buy a Dillas Primo Quesadillas Franchise

the-top-7-reasons-to-buy-a-dillas-primo-quesadillas-franchise

KLA Schools

A Day in the Life of KLA Schools Franchisee Sital Patel

a-day-in-the-life-of-a-kla-schools-franchisee

Keke's Breakfast Cafe

image of keke's breakfast cafe franchise Jon Ahrendt and John Ehrhard

Jon Ahrendt and John Ehrhard To Share Insights on Franchise Growth and Work-Life Balance With Keke’s Breakfast Cafe in Upcoming Webinar

kekes-breakfast-cafe-franchise-ahrendt-ehrhard-webinar

Minuteman Press International

Minuteman Press franchise owners Karen Fraielli and Valerie Chanoux with their 25-year Award.

Minuteman Press Franchisees Celebrate 25+ Years in Warwick, RI

minuteman-press-franchisees-celebrate-25-years-in-warwick-ri

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

How a Steady Economy Could Help Franchisors Plan Their Next Move

how-a-steady-economy-could-help-franchisors-plan-their-next-move

Bed Bath & Beyond - Franchise Expansion - Retail Strategy - 1851 Franchise

Bed Bath & Beyond Launches Franchise Model as Part of Comeback Strategy

bed-bath-beyond-franchise-expansion-retail-strategy

Senior Entrepreneurship - Franchising - 1851 Franchise

Senior Entrepreneurship Is Rising — And Franchising Is a Key Outlet

senior-entrepreneurship-franchising-silver-startups

U.S. Government Shutdown - Impact on Franchises - 1851 Franchise

Government Shutdown Stalls SBA Loans: How the Shutdown Could Impact Franchises

government-shutdown-impacts-sba-loans-tourism-franchises

Subway Franchisees Resist Expensive Remodel Directives

subway-franchisees-resist-expensive-remodel-directives

image  of Happinest franchise collection and all their brands that work together. 

The Happinest Advantage: A Marketing Partner Invested in Your Bottom Line

happinest-franchise-marketing-strategy

Ty McBride on Turning Preservan Into a Franchise: No Shortcuts, Just Persistence

ty-mcbride-on-turning-preservan-into-a-franchise-no-shortcuts-just-persistence

A Practical Playbook: Who To Call First When Franchising Your Business

franchising-your-business-who-to-call-first

Baker McKenzie: A Global Law Firm with a Leading Franchise and Brand Expansion Practice

baker-mckenzie-a-global-law-firm-with-a-leading-franchise-and-brand-expansion-practice

NJCAR v. Ford - New Jersey Supreme Court Limits Standing Under Franchise Practices Act

New Jersey Supreme Court Limits Standing Under Franchise Practices Act

new-jersey-franchise-practices-act-njcar-v-ford

Top Early Childhood Education and Child Care Franchises for 2025 - 1851 Franchise

Top Early Childhood Education and Child Care Franchises for 2025

early-childhood-education-child-care-franchises

Power Eats: Smoothie King Rolls Out Food Nationwide To Fuel Franchise Growth

smoothie-king-food-menu-power-eats

Top Education Franchises To Consider for 2025 - 1851 Franchise

Top Education Franchises To Consider Investing In for 2025

top-education-franchises-investment-opportunities

image of franchise deep dive from 1851 franchise on doody calls franchise authority brands

DoodyCalls Franchise Costs, Fees, Profit and Data for 2025

doodycalls-franchise-deep-dive

1851 Franchisee Spotlight graphic with photo of Barb Volk and KidStrong logo

Why This Orangetheory Fitness Franchise Owner Is Developing KidStrong Franchises

kidstrong-franchise-owner-barb-volk-2025

Young Ones to Watch: Jennifer Beall Saxton

MORE STORIES LIKE THIS