Renew Crew Helps Franchisees Achieve Their Career Goals While Maintaining a Comfortable Lifestyle

Renew Crew began as Wood ReNew back in March of 1993, when founder Stan Krempges noticed that his fence installation customers needed a way to keep their decks, fences and other outdoor structures clean and protected. Krempges worked with leading coatings chemists to create an environmentally friendly protectant that would permeate wood surfaces and provide a deep seal against UV rays, dirt buildup and damaging moisture.

In 2012 Krempges teamed up with Outdoor Living Brands, which acquired Wood ReNew and quickly diversified the business by adding services such as the cleaning and sealing of concrete, pavers, windows, gutters, siding and more. Wood ReNew was rebranded to Renew Crew to align with the rollout of the newly added services. Recently acquired by Premium Service Brands (PSB), Renew Crew now offers entrepreneurs the opportunity to join North America’s leading outdoor surface cleaning company, with more than 20 years of experience and more than 6 million square feet cleaned, sealed and protected.

“The $885 million outdoor living industry has shown significant growth as more and more homeowners want to expand their living space by taking it outside,” said Will Faulkner, brand lead. “As this number continues to increase, Renew Crew provides franchisees a lucrative opportunity to take advantage of the demand through a turn-key business model with low overhead costs, strong margins and easy operations with proper management of labor and materials. In addition, the brand offers strong support and training, and, most importantly, a superior, exclusive cleaning, sealing and protecting consumer offering.”

While the majority of pressure washing companies use harsh chemicals such as caustic acids or chlorine to loosen and remove dirt and stains from decks, patios and siding, 50% of today’s global consumers are willing to pay more for socially responsible products. Unlike the competition, Renew Crew’s proprietary cleaning and protecting products are eco-friendly, long-lasting and safe for children, pets and landscapes. Plus, instead of using high-power pressure washers, Renew Crew uses a low-power pressure washer that’s just as effective and won’t gouge decks or damage outdoor surfaces and landscapes.

With these proprietary, eco-friendly cleaners, sealers and protective finishes, Renew Crew franchisees have access to multiple revenue streams, including pressure washing services for wood, pavement, concrete, siding, gutters and cedar. To establish Renew Crew as a residential and commercial customer's go-to provider for all things related to cleaning and protecting, and to keep its teams busy year-round, Renew Crew has also added concrete floor coatings — Crew Coat — to its service offerings. Regardless of the project, Renew Crew franchisees follow a three-step process: pre-soak foam, power clean and protective finish.

Renew Crew franchisees come from all walks of life and career backgrounds, and many share a dream of starting their own business. Typically Renew Crew franchisees fall into one of the three following operating models: Executive, Owner/Operator or Diversifying Business Owner. Executive model franchisees are individuals looking to build an outdoor service empire by launching one or multiple territory units in their local markets. Operators elect to work in the business alongside technicians to ensure they have a hand in providing Renew Crew’s outstanding services to their customers. Diversifying Business Owners, some of which already operate a stand-alone pressure washing business, are looking for new turnkey business opportunities that will increase their annual revenues by offering Renew Crew’s eco-friendly solutions to their existing customer base.

“Regardless of which model they fall under, Renew Crew franchisees are passionate people who connect well with others,” said Faulkner. “They are able to manage employees as well as interact with customers to earn their loyalty and trust. The ideal Renew Crew franchisee demonstrates the ability to follow a proven system and take ownership of duties and responsibilities while utilizing our exceptional support infrastructure. With the world-class support team Renew Crew has to offer, any of our models can help develop a franchisee’s business into a very large and profitable operation.”

Renew Crew has the network in place to provide franchisees with the best support in the industry. The Executive Leadership team helps assess each franchisee’s operations, market and staff to determine the best course of action and timeline for continued growth. With turnkey marketing programs to help promote the business and experts on staff to help maximize online presence to drive lead flow, the brand’s strategies and executional tactics are second to none.

In addition to the corporate team, franchisees have a network of peers to lean on. During the initial training with Renew Crew, franchisees spend a week and a half at the brand’s corporate headquarters in Charlottesville, Virginia, at the Premium Service Brands (PSB) training program. Franchise owners meet with all departments at PSB and are trained in sales, operations, accounting, technology, marketing and more.

After franchisees graduate from Renew Crew University, the team provides ongoing, day-to-day support, with regular webinars, annual field visits and conference calls that offer additional training on a variety of topics and subjects. The brand also provides a robust integrated technology platform that allows for customer and prospect tracking, online payment support and complete web-based scheduling.

Since starting to franchise in 2001, Renew Crew has expanded to feature 29 units nationwide and continues to grow, with five units opened in 2019 and 10 slated to open in 2020. With a goal of growing same-store sales by 10% this year, the brand is targeting several strong markets for franchise expansion, including Kansas City, Raleigh-Durham and Charlotte.

“All over the country, our franchisees are very involved in their communities and spend free time volunteering or serving local organizations in order to network and cultivate new relationships,” Faulkner said. “We are looking to partner with qualified franchise owners in available markets across the country in order to continue providing eco-friendly and long-lasting solutions for all of our customer’s outdoor needs.”

The average Renew Crew investment ranges from $100,000 to $150,000, with a franchise fee of $60,000. For more information, visit: https://www.renewcrewfranchise.com