Saladworks VP of Growth Jena Henderson elaborated on best practices for prototype development. Jena discussed topics such as choosing the right design firm, defining prototype goals, translating goals to an actual design, what to expect during the build of those first few prototype locations, advice for operators just starting the process and what evaluating prototype success looks like.
“What we were trying to do was come up with an initial prototype but also figure out how to roll that prototype out to my existing store base and two stores going forward when no two locations are the same. Odom had really strong experience working with franchises, and we thought that would be the best way to help our franchisees,” says Jena Henderson, vice president of growth for Saladworks.
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