Franchisor Stories
%2Fstory1%2F2703251%2Ffad06ae21ae89219b3ee93620b1614953743.jpg&w=3840&q=75 "Blogs vs. External Content: What Resonates with Prospective Franchisees?")
Blogs vs. External Content: What Resonates with Prospective Franchisees?
When marketing a franchise brand to potential buyers, a balance of content is key
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About the Author
LAUREN MOORMAN
FollowLauren has more than 12 years of experience in public relations, social media and content production. She has managed internal and external communication to deliver impactful business results for brands in the hospitality, retail, education and e-commerce sectors.
Lauren has a Master of Arts in Communication and a Bachelor of Arts in Public Relations and Spanish from Illinois State University. In her spare time, Lauren enjoys reading, traveling and spending time with her husband, son and dog.
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