1851

When it comes to food, most people like as much variety as possible. For lunch and dinner, endless options and cuisines are available, but at breakfast, old habits die hard, and many people like to start their day off with the same meal every day.

&ldquo;Breakfast is the most habitual meal of the day &ndash; it creates habits in people,&rdquo; said Robert Maynard, CEO of <a href="http://www.famoustoastery.com/franchise/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=famous-toastery-franchisees-benefit-from-repeat-customers-2703957" target="_blank" rel="nofollow" target="_blank">Famous Toastery</a>. &ldquo;Most people that go out to breakfast usually order the exact same meal every time. They like to go to the same place, read their newspaper, see their friends and neighbors and enjoy a meal that&rsquo;s going to start their day off right.&rdquo;

Maynard founded the better breakfast brand with his best friend Brian Burchhill in 2005 in Huntersville, North Carolina. They quickly opened three locations and began franchising in 2013. The brand now has 21 open locations in with another 20 in development.

&ldquo;I&rsquo;ve been eating the same breakfast since I was 15 years old,&rdquo; said Burchhill, COO of <a href="https://famoustoastery.1851franchise.com/info/index.html?utm_source=1851franchise.com&utm_medium=article&utm_campaign=famous-toastery-franchisees-benefit-from-repeat-customers-2703957" target="_blank" rel="nofollow" target="_blank">Famous Toastery</a>. &ldquo;People like having a routine, especially at breakfast. Sometimes it&rsquo;s harder to cook an egg than it is to cook a steak &ndash; and we know how to cook an egg every possible way. At our Davidson [North Carolina] location, some people come in twice a day.&rdquo;

The habitual nature of breakfast isn&rsquo;t the only reason that franchisees of Famous Toastery are able to quickly build a clientele of loyal customers. Impeccable and fast service and made-from-scratch food are hallmarks of Famous Toastery.

&ldquo;At Famous Toastery, our kitchen is incredibly efficient so we can deliver meals quickly to help people get on with their day. We strive for a three- to six-minute ticket time,&rdquo; said Burchhill. &ldquo;You have to get people in and out. It&rsquo;s part of the reason why people come in so often.&rdquo;

The friendliness of the servers and Famous Toastery&rsquo;s &ldquo;every server is your server&rdquo; policy also help turn franchisees into regulars.

&ldquo;Your local breakfast place is like your local watering hole during the daytime. Our franchisees become rooted in the community, and they see the same people three to four times a week. Anyone that comes in that often speaks volumes about your business,&rdquo; said Burchhill.

For Stacy White, co-owner of the Mooresville, North Carolina location, the repeat business is what made her go from server to franchise owner. She and her husband Chuck are set to open their second location in Mooresville later this year.

&ldquo;I worked for Brian [Burchhill] for a year and a half before we opened our first store, and I saw a lot of the same people coming in every week. When we opened our restaurant two and a half years ago, we saw the same thing right off the bat, and we&rsquo;re confident we&rsquo;ll see the same thing when we open our second store,&rdquo; said Stacy White. &ldquo;I would guess that 25 percent of our business is from repeat customers. A customer told us last week that they come to Famous Toastery because they feel special. We&rsquo;re training our staff to turn customers into regulars and put in the extra effort to learn guests&rsquo; names, where they like to sit and what they like to eat. That&rsquo;s what keeps bringing them back. We&rsquo;re the Cheers of breakfast restaurants.&rdquo;

&nbsp;

Famous Toastery, breakfast franchise, franchise development

Famous Toastery Franchisees Benefit from Repeat Customers

1851 Franchise

One franchisee estimates that 25 percent of guests visit her restaurant at least twice per week

This brand page has been paid for by 1851. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

famous-toastery-franchisees-benefit-from-repeat-customers

Melting Pot

Photo of interior of Melting Pot restaurant

Lexington Herald Leader: This Restaurant Chain Eyes a Return to Lexington After 10 Years

melting-pot-return-to-lexington

Keke's Breakfast Cafe

Keke's Breakfast Cafe - John and Kimberly Ehrhard - 1851 Franchise

Empowering Leadership, One Pancake at a Time: How John and Kimberly Ehrhard Are Building a Franchise Legacy with Keke’s Breakfast Cafe

john-kimberly-ehrhard-kekes-franchise

Comfort Keepers

More Than a Caregiver: Loretta Smith's Support Extends to Fellow Caregivers, Clients and the Community

more-than-a-caregiver-loretta-smiths-support-extends-to-fellow-caregivers-clients-and-the-community

Photo of Melting Pot CEO John "JC" Crawford

Melting Pot Names New CEO, Celebrates 50th Anniversary With Continued Growth and Leadership Promotions

melting-pot-franchise-mid-year-2025

Layne's Chicken Fingers

Texas Layne’s Franchisee Secures Real Estate in Austin, Set To Open Early Next Year

texas-laynes-franchisee-secures-real-estate-in-austin-set-to-open-early-next-year

Buying a Franchise Masterclass

 Franchise Opportunities

Get Support Buying a Franchise

How to Buy a Franchise White Paper

How to Buy a Franchise

How to Sell Franchises

How to Grow a Franchise

Find a Franchise Supplier

1851 Franchise Opportunities

Franchisor News

Franchisor Power Rankings

FranCamp Mastermind Summit

Franchise Development Website Builder

Franchise Resources

What ALEC-Laffer's Report Means for Franchising

Website Awards

Power Rankings

About 1851

Advertise on 1851

Contact 1851 Editorial

Terms of Use

1851 Login

GROWTH CLUB LOGIN

facebook

instagram

twitter

linkedin

youtube

Drone Delivery Takes Flight in QSR: The Future of Franchise Operations?

drone-delivery-takes-flight-in-qsr-the-future-of-franchise-operations

Chick-fil-A Tops Customer Satisfaction Rankings for 11th Year as Challenger Brands Gain Ground

chick-fil-a-tops-customer-satisfaction-rankings-for-11th-year-as-challenger-brands-gain-ground

Technomic Releases Annual Ranking of the Top 15 Fast-Food Chains in the U.S.

technomic-releases-annual-ranking-of-the-top-15-fast-food-chains-in-the-us

Rising Jobless Claims Could Signal Challenges — and Opportunities — for Franchising

rising-jobless-claims-affect-franchising

Hardee’s Lawsuit Highlights the Risk of Going Off-Model in Franchising

hardees-franchise-lawsuit-paradigm-investment-group

Busy Bee Jumpers Franchise Costs, Fees, Profit and Data for 2025

busy-bee-jumpers-franchise-costs-fees-2025

How-petbar-Makes-Pets-and-Their-Owners-Happy-as-Part-of-the-Family-in-a-Clean-and-Fun-Environment

How petbar Makes Pets and Their Owners Happy as Part of the Family in a Clean and Fun Environment

petbar-franchise-opportunity-boutique-pet-grooming

petbar Franchisees Win the $6.89B Global Market With Complete Transparency, Self-Service and Membership Models, Creating the Happiest Place for Dogs

petbar-franchise-opportunity

Photo of Happinest Brands vans and teams standing together

Happinest Brands Closes Strong Q1 With Strategic Growth, System-Wide Enhancements

happinest-brands-q1-2025-growth

The Ultimate Guide to Selling Franchises: How To Create a Strong Incentive

how-to-build-strong-incentives-to-attract-prospective-franchisees

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise

How Vishal Juneja Turned a Family Tradition Into a Paris Baguette Franchise Built on Heart and Community

Famous Toastery Franchisees Benefit from Repeat Customers

MORE STORIES LIKE THIS