Workout Anytime

ATLANTA, GA –&nbsp;<a href="http://1851franchise.com/workoutanytime/info">Workout Anytime</a>, the 24-hour, seven-days-a-week fitness franchise with nearly 200 units open across the U.S., has crossed the mid-point of 2023 with strong momentum that it intends to carry through the end of the year. With five franchise agreements signed (three of which are multi-unit deals), another five units transferred to new ownership and four new clubs opened, the&nbsp;<a href="http://workoutanytimefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=workout-anytime-celebrates-continued-demand-from-franchisees-and-members-alike-2723069" target="_blank" rel="nofollow">Workout Anytime</a> franchise footprint just continues to grow.“We continue to push the hometown model, which allows us to go into smaller markets where fitness access is incredibly limited,” explained&nbsp;<a href="https://www.linkedin.com/in/terri-harof-9008561/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=workout-anytime-celebrates-continued-demand-from-franchisees-and-members-alike-2723069" target="_blank" rel="nofollow">Terri Harof</a>, director of franchise development. “We also have a referral program for franchisees, so if they refer another franchise partner who comes on board with an agreement to open three or more locations, the original owner receives an incentive.”The sheer number of referrals the corporate team is receiving speaks to the strength of the model.“The crew that just signed at the end of June was a referral, and I’ve spoken to another referral who is potentially interested in opening dozens of units,” added Harof. “The program is great, and we’re glad that we can incentivize our franchisees to help us grow. If they were not happy, they certainly would not be referring other prospective owners to come talk to us.”This year, five existing locations across North Carolina, South Carolina and Georgia were also transferred to new ownership — another testament to the strength of the model. In addition to a positive ownership experience for its franchise partners, Workout Anytime has developed a model that allows owners to build something truly valuable that can be sold when an owner decides to retire or explore additional business ventures rather than letting a given location just fizzle out. The strength and passion of the owner are important to the success of the brand, but the Workout Anytime name and business model creates a level of sustainability that is otherwise hard to obtain.As it looks to the remainder of the year, the concept is working to award a total of 60 new units. Workout Anytime is embracing an efficient growth strategy, looking to add units in new markets while also considering the value of building out its presence in geographies where it already has a strong reputation.“Now that we have locations in Maryland and Virginia, for example, we tend to grow more organically,” said Harof. “Once we get the flagship location open, we’re able to grow exponentially, and it just makes sense to add more units. It also allows us to have one more local person supporting a centralized group of owners.”With recovery suite options, a range of exercise equipment and a supportive, results-based environment, Workout Anytime has drawn in another 100,000+ members since the start of the year. Because it is an affordable option that delivers great value, it reliably draws in new members, and prospective franchise owners are noticing this ongoing success.It is clear that demand for a gym model like Workout Anytime is high, and the gym is also targeting Arkansas, New Jersey, Texas, Florida, New Mexico, Arizona, West Virginia and Delaware for additional expansion as it works to fill the gap in local markets.The startup costs for a Workout Anytime franchise range from $784,950 to $2,073,050 including the franchise fee. To learn more about franchising with Workout Anytime, visit&nbsp;<a href="https://workoutanytimefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=workout-anytime-celebrates-continued-demand-from-franchisees-and-members-alike-2723069" target="_blank" rel="nofollow">https://workoutanytimefranchise.com/</a>.<h3>ABOUT WORKOUT ANYTIME:</h3>Atlanta-based Workout Anytime is a 24-hour, seven-day-a-week fitness concept with 190 units across the U.S. Founded by fitness veterans John Quattrocchi and Steve Strickland, the company was formed to provide members with first-class fitness facilities at the lowest cost possible while delivering a profitable and affordable business model to franchisees. Built on the founders’ motto of “think big, keep it simple and do it with integrity,” Workout Anytime is preparing for significant expansion into new territories across the U.S. and Central America by providing opportunities to business-minded entrepreneurs. Franchise opportunities are available, and more information can be found on<a href="http://workoutanytimefranchise.com/?utm_source=1851franchise.com&utm_medium=article&utm_campaign=workout-anytime-celebrates-continued-demand-from-franchisees-and-members-alike-2723069" target="_blank" rel="nofollow">&nbsp;http://workoutanytimefranchise.com/.</a>

Workout Anytime Celebrates Continued Demand from Franchisees and Members Alike

1851 Franchise

With five signings, five transfers, four openings and over 100,000 new memberships sold to date, it’s clear the fitness franchise will continue to be met with high demand.


This brand page has been paid for by WORKOUT ANYTIME. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged 1851 FRANCHISE to write the content. Content without the Sponsored Icon is aggregated media placements the brand earned. Questions can be sent to editorial@1851franchise.com

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Workout Anytime Announces National Partnership With the American Cancer Society

Workout Anytime Teams Up with Viral Baseball Star Kyle “KJ” Jackson to Inspire Fitness Journeys Nationwide

Workout Anytime Appoints Savannah Baseball Star Kyle “KJ” Jackson as First-Ever Chief Aura Officer

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ATLANTA —&nbsp;<a href="https://workoutanytimefranchise.com/">Workout Anytime</a>, the premium 24/7 fitness franchise with more than 190 locations nationwide, has appointed the viral Savannah baseball star and influencer Kyle “KJ” Jackson as its first Chief Aura Officer, reinforcing the brand’s commitment to intentionally leading culture, connection, and community across its clubs.KJ, known for his high-energy presence and ability to connect with fans across generations, will serve as a culture-focused ambassador for&nbsp;<a href="https://1851franchise.com/workoutanytime/info">Workout Anytime</a>. The role is designed to extend beyond social media into the member experience, from digital welcomes and club-level storytelling, to new ways for members to share their own stories.“Workout Anytime has always been more than a place just to work out,” said&nbsp;<a href="https://www.linkedin.com/in/lynsay-flynt-5b6b54b3/">Lynsay Flynt</a>, Director of Marketing at Workout Anytime. “Over the past year, especially through The After campaign, we realized we weren’t just talking about fitness results. What truly makes the journey transformative isn’t access or equipment alone, it’s how people feel when they walk through our doors. It’s the energy, the consistency, and the human connection that reminds them they belong.”Flynt said the Chief Aura Officer role is meant to steward and lead the brand’s culture with intention as the franchise system continues to grow.“When we talk about aura, it’s not about hype or volume, it’s about presence,” Flynt said. “From the first time I met KJ, he showed a rare ability to walk into a room and make people feel seen, welcomed, and inspired. His personal journey, overcoming injuries and obstacles that could have derailed his path, instead became a launching pad for his growth and success. Like so many people, KJ faced real hurdles, and it’s that authenticity, that lived experience, that makes his aura such a natural fit for the culture and message that Workout Anytime is championing.”The partnership between Workout Anytime and KJ gained national attention through “The After” campaign in 2025, which proved to be a defining moment for the brand, demonstrating what’s possible when an athlete becomes embedded in a brand’s culture and story, rather than simply representing it. This moment became a natural bridge for KJ to step in as Chief Aura Officer.“Aura isn’t something you claim, it’s something people feel,” said KJ. “For me, it comes from being real, relatable, and grounded. I never want to feel above anyone. I want people to know that if it’s possible for me, it’s possible for them too.”For KJ, partnering with Workout Anytime as Chief Aura Officer is deeply personal, and a passion for him to continue to use his platform and influence for good.“I’ve faced injuries, setbacks, and moments where everything felt uncertain, but I learned that small wins, the right people, and the right environment can change everything,” KJ said. “Workout Anytime creates that environment, a place where people belong, feel supported, and are empowered to become their best selves, one step at a time.”By introducing the Chief Aura Officer role, Workout Anytime is taking an industry-first approach, placing culture, energy and authenticity at the center of leadership, not as a campaign or tagline, but as a lived experience across every club and community it serves.“This partnership with KJ feels like a natural next step for our brand,” said&nbsp;<a href="https://www.linkedin.com/in/jerry-pugh-31296b41/">Jerry Pugh</a>, CEO of Workout Anytime. “He doesn’t just understand our culture, he lives it, and we’re excited to grow together.”For more information or to find a location near you, visit&nbsp;<a href="http://workoutanytime.com">workoutanytime.com</a>.ABOUT WORKOUT ANYTIME:Atlanta-based Workout Anytime is a premium, 24/7 fitness concept with over 190 locations across the U.S. Founded to provide members with state-of-the-art fitness facilities and an exceptional experience at an accessible price point, the brand delivers a strong, profitable business model for franchisees. Built on the foundation of “Think Big, Keep It Simple and Do It with Integrity,” Workout Anytime is preparing for significant expansion across the U.S. by offering business-minded entrepreneurs a compelling opportunity to join a proven, rapidly growing brand. Franchise opportunities are available, and more information can be found on&nbsp;<a href="http://workoutanytimefranchise.com/">http://workoutanytimefranchise.com/</a>.

Workout Anytime Franchise - Chief Aura Officer KJ Jackson - 1851 Franchise

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ATLANTA, GA&nbsp;—&nbsp;<a href="https://workoutanytimefranchise.com/">Workout Anytime</a>, the premium 24/7 fitness franchise with more than 190 locations nationwide, announced a national partnership with the<a href="https://www.cancer.org/"> American Cancer Society</a>, launching a systemwide initiative designed to mobilize members, teams and communities in the fight against cancer.The partnership centers on the Battle Ropes Challenge, a nationwide fundraising effort that brings people together around a shared cause. Participants complete a 30-second battle ropes exercise that works the full body, combining strength and cardio through waves, slams or steady movements. Each challenge includes a donation to the American Cancer Society and a personal tribute recognized in clubs and shared digitally.“<a href="https://1851franchise.com/workoutanytime/info">Workout Anytime</a> was built on the belief that fitness is about more than workouts — it’s about people,” said CEO&nbsp;<a href="http://linkedin.com/in/jerry-pugh-31296b41">Jerry Pugh</a>. “This partnership with the American Cancer Society allows us to turn movement into meaning and bring our entire system together around a cause that touches nearly every family. Together, we’re creating a powerful, visible way for our members and communities to stand up to cancer.”Throughout 2026, Workout Anytime will host the Battle Ropes Challenge at locations nationwide. The effort will include in-gym activities and online outreach, and is open to both members and non-members. Participation and updates will be shared using the hashtag #FightTheBattle.With more than 1.3 million volunteers nationwide, the American Cancer Society leads efforts to improve the lives of people with cancer and their families through advocacy, research and patient support. The organization currently invests more than $500 million in active research grants, provides hundreds of thousands of free rides to treatment and free nights of lodging for patients and caregivers each year, and directs more than 80% of every dollar raised toward programs and research.“We’re proud to partner with Workout Anytime and involve communities across the country,” said&nbsp;<a href="https://www.linkedin.com/in/juancuetohsnega/">Juan Cueto</a>, vice president of the American Cancer Society in Georgia. “This effort brings people together around physical activity while supporting our work to reduce the impact of cancer.”The collaboration also aligns with American Cancer Society guidelines for physical activity and healthy living, encouraging adults to engage in regular movement as part of a healthier lifestyle that can help reduce cancer risk.“Our members don’t just join a gym — they join a movement,” Pugh said. “Through this partnership, we’re proving that when communities move together, they can make a real difference.”ABOUT WORKOUT ANYTIMEAtlanta-based Workout Anytime is a premium, 24/7 fitness concept with over 190 locations across the U.S. Founded to provide members with state-of-the-art fitness facilities and an exceptional experience at an accessible price point, the brand delivers a strong, profitable business model for franchisees. Built on the foundation of “Think Big, Keep It Simple, and Do It with Integrity,” Workout Anytime is preparing for significant expansion across the U.S. and Central America by offering business-minded entrepreneurs a compelling opportunity to join a proven, rapidly growing brand. Franchise opportunities are available, and more information can be found on&nbsp;<a href="http://workoutanytimefranchise.com/">http://workoutanytimefranchise.com/</a>.

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Workout Anytime Accelerates Growth in 2025: New Leadership, NIL Initiatives and Franchise Expansion Signal Strong Midyear Momentum

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Workout Anytime Celebrates Continued Demand from Franchisees and Members Alike

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