Footprints Floors Sets Its Sights on Florida in Its Growth Movement

The Colorado-based floor installation franchise Footprints Floors is looking to Florida as its next growth opportunity. The premier brand recently hit its 100th territory milestone and is prepared to keep up the momentum and bring industry-leading customer service and sophistication to residents of the Greater Orlando area. 

Based in Colorado, Footprints Floors specializes in installing hardwood floors, carpet, tile, backsplashes and laminates. With a leading training program, franchisees have the opportunity to accelerate quickly within the brand’s optimized business model. And, without the cost of a brick-and-mortar location, overhead is kept low and the initial cost to entry is affordable.

The brand opened its first Florida location in Orlando in May of this year. Now, with sturdy roots already planted in the state, Footprints Floors has the capacity to grow to 22 more territories throughout Florida. 

“There’s a great amount of opportunity on Florida’s West Coast,” said Bryan Park, CEO of the brand. “The demand for flooring services in middle-class and upper-middle-class homes in the state is growing, and we’re prepared to be the brand to complete the job. We’re eager to bring more of this Denver brand to Florida.”

For Floyd Khemai, Florida’s first Footprints Floors franchisee, it was the low overhead investment and proven business model that motivated him to sign on with the brand. 

“I’m using my retirement savings to fund this business, and I didn’t want to dip too deep into that. It’s an amount I’m comfortable with,” said Khemai. “Also, the potential earnings look good everywhere you go, and there are new developments popping up all over the place.” 

Since March, the brand has seen an average increase in same-unit revenue of 97%. As the country continues to work from home and invest in more home-based projects, the demand for flooring services like the ones that Footprints Floors offers continues on an upward trend.

Despite the challenges brought on by the pandemic, the brand has signed 36 new territories this year alone and anticipates signing at least 13 more by the end of the year.

“Our business model has a lot to offer the construction industry and those looking to finish their homes. The pandemic may have slowed the progress of their projects, but we can help customers make decisions quickly and effectively with our knowledge of the industry and years of experience,” Park said.

Looking ahead to 2021, Park and the rest of the leadership team are preparing to welcome new franchisees who are business-minded and excited to offer quality customer service and flooring expertise to the territories they serve.

The startup costs for a Footprints Floors franchise range from $68,130–$95,580, which includes a franchise fee of $60,000 for a single territory. To learn more about franchising with Footprints Floors, visit https://footprintsfranchise.com/